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Strategic Marketing for Non-Profit Organizations Strategic Marketing for Non-Profit Organizations by Philip T. Kotler,Alan Andreasen

Strategic Marketing for Non-Profit Organizations

by Philip T. Kotler,Alan Andreasen


ISBN 13: 9780132325479

Format: Hardcover (528 pages)
Publisher: Pearson
Published: 27 Nov 1995

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Delivering Quality Service: Balancing Customer Perceptions and Expectations Delivering Quality Service: Balancing Customer Perceptions and Expectations by A. Parasuraman, Valarie A. Zeithami, Leonard L. Barry

Delivering Quality Service: Balancing Customer Perceptions and Expectations

by A. Parasuraman, Valarie A. Zeithami, Leonard L. Barry


ISBN 13: 9780029357019

Format: Hardcover (226 pages)
Publisher: The Free Press
Published: 19 Mar 1990

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Best Practices: Building Your Business with Arthur Andersen's Global Best Practices Best Practices: Building Your Business with Arthur Andersen's Global Best Practices by Robert Hiebeler,etc., Thomas Kelly, Charles Ketteman

Best Practices: Building Your Business with Arthur Andersen's Global Best Practices

by Robert Hiebeler,etc., Thomas Kelly, Charles Ketteman


ISBN 13: 9780684834535

Format: Hardcover (240 pages)
Publisher: Simon & Schuster Ltd
Published: 04 May 1998
Other Format: Paperback

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Fundamentals and Practice of Marketing (Chartered Institute of Marketing) Fundamentals and Practice of Marketing (Chartered Institute of Marketing) by John Wilmshurst MA; FCAM; FCIM, Adrian Mackay

Fundamentals and Practice of Marketing (Chartered Institute of Marketing)

by John Wilmshurst MA; FCAM; FCIM, Adrian Mackay


ISBN 13: 9780750654494

Format: Paperback (392 pages)
Publisher: A Butterworth-Heinemann Title
Published: 06 Aug 2002
Other Format: Paperback

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Delivering Knock Your Socks Off Service Delivering Knock Your Socks Off Service by Kristin J. Anderson, Ron Zemke

Delivering Knock Your Socks Off Service

by Kristin J. Anderson, Ron Zemke


ISBN 13: 9780814477779

Format: Paperback (130 pages)
Publisher: Pfeiffer Wiley
Published: 28 Oct 1991
Other Format: Paperback

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Scoring Points: How Tesco Continues to Win Customer Loyalty Scoring Points: How Tesco Continues to Win Customer Loyalty by Terry Hunt

Scoring Points: How Tesco Continues to Win Customer Loyalty

by Terry Hunt


ISBN 13: 9780749447526

Format: Hardcover (304 pages)
Publisher: Kogan Page
Published: 03 Nov 2006
Other Format: Illustrated

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Whatever Happened to Madison Avenue?: Advertising in the '90's Whatever Happened to Madison Avenue?: Advertising in the '90's by Martin Mayer

Whatever Happened to Madison Avenue?: Advertising in the '90's

by Martin Mayer


ISBN 13: 9780316551540

Format: Hardcover (256 pages)
Publisher: Little, Brown & Company
Published: 14 Aug 1991

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Spanning Silos: The New CMO Imperative Spanning Silos: The New CMO Imperative by David A. Aaker

Spanning Silos: The New CMO Imperative

by David A. Aaker


ISBN 13: 9781422128763

Format: Hardcover (240 pages)
Publisher: Harvard Business School Press
Published: 01 Oct 2008

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Global Marketing Strategies (Sixth Edition) Global Marketing Strategies (Sixth Edition) by Jean-Pierre Jeannet,H. David Hennessey

Global Marketing Strategies (Sixth Edition)

by Jean-Pierre Jeannet,H. David Hennessey


ISBN 13: 9780618310593

Format: Hardcover (613 pages)
Publisher: Houghton Mifflin (Academic)
Published: 2004
Other Format: Hardcover

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Marketing Strategy: How to Prepare It - How to Implement It (CIM Student Workbook: Diploma) Marketing Strategy: How to Prepare It - How to Implement It (CIM Student Workbook: Diploma) by Paul Fifield

Marketing Strategy: How to Prepare It - How to Implement It (CIM Student Workbook: Diploma)

by Paul Fifield


ISBN 13: 9780750632843

Format: Paperback (352 pages)
Publisher: Butterworth-Heinemann
Published: 16 Jul 1998
Other Format: Hardcover, Paperback

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Marketing Communications: Principles and Practice Marketing Communications: Principles and Practice by Philip Kitchen

Marketing Communications: Principles and Practice

by Philip Kitchen


ISBN 13: 9781861521965

Format: Paperback (512 pages)
Publisher: Cengage Learning EMEA
Published: 19 Nov 1998

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Services Marketing Services Marketing by Valarie Zeithaml,Mary Jo Bitner

Services Marketing

by Valarie Zeithaml,Mary Jo Bitner


ISBN 13: 9780071199148

Format: Paperback (624 pages)
Publisher: McGraw-Hill Education
Published: 01 Aug 2002
Other Format: Paperback

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