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11 Immutable Laws of Internet Branding

by Al Ries, Laura Ries

ISBN 13: 9780060196219

Format: Hardcover (175 pages)
Publisher: HarperCollins
Published: 01 Jun 2000

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Relationship Marketing: New Strategies, Technologies and Techniques to Win Customers You Want and Keep Them Forever

by Ian H. Gordon

ISBN 13: 9780471641735

Format: Hardcover (336 pages)
Publisher: John Wiley & Sons
Published: 18 Mar 1998

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The Fall of Advertising and the Rise of PR

by Al Ries,Laura Ries

ISBN 13: 9780060081997

Format: Illustrated (320 pages)
Publisher: HarperBus
Published: 07 Oct 2004
Other Format: Hardcover

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Managing Business Relationships

by David Ford, Lars–Erik Gadde, Håkan Håkansson, Anders Lundgren, Ivan Snehota, Peter Turnbull, David Wilson

ISBN 13: 9780471970750

Format: Paperback (304 pages)
Publisher: John Wiley & Sons
Published: 20 Feb 1998

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International Marketing Strategy

by Isobel Doole, Robin Lowe

ISBN 13: 9781844800254

Format: Paperback (416 pages)
Publisher: Thomson Learning
Published: 08 Apr 2004
Other Format: Paperback

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Value Merchants: Demonstrating and Documenting Superior Value in Business Markets

by James C. Anderson,Nirmalya Kumar,James A. Narus

ISBN 13: 9781422103357

Format: Illustrated (240 pages)
Publisher: Harvard Business Review Press
Published: 07 Nov 2007

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Winning the Service Game

by Benjamin Schneider,David E. Bowen

ISBN 13: 9780875845708

Format: Hardcover (320 pages)
Publisher: Harvard Business Review Press
Published: 21 Feb 1995

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The Eleventh Commandment: Transforming to "Own" Customers

by Sandra Vandermerwe

ISBN 13: 9780471958239

Format: Hardcover (262 pages)
Publisher: Wiley
Published: 05 Jun 1996

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Selling and Sales Management: Sixth edition

by David Jobber,Geoffrey Lancaster

ISBN 13: 9780273674153

Format: Illustrated (496 pages)
Publisher: Financial Times/ Prentice Hall
Published: 14 Jan 2003
Other Format: Paperback

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Luxury Online: Styles, Systems, Strategies

by Uché Okonkwo

ISBN 13: 9780230555365

Format: Illustrated (384 pages)
Publisher: Palgrave Macmillan
Published: 26 Feb 2010

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The Fall of Advertising and the Rise of PR.

by Al Ries,Laura Ries

ISBN 13: 9780060081980

Format: Hardcover (300 pages)
Publisher: HarperBusiness
Published: 05 Dec 2002
Other Format: Illustrated

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End of Marketing as We Know it

by Sergio Zyman

ISBN 13: 9780887309830

Format: Abridged (274 pages)
Publisher: HarperBusiness
Published: 01 Nov 2000
Other Format: Hardcover, Paperback

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