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Database Marketing Database Marketing by Robert Shaw, Merlin Stone

Database Marketing

by Robert Shaw, Merlin Stone


ISBN 13: 9780704506398

Format: Paperback (200 pages)
Publisher: Gower Publishing Ltd
Published: 21 Dec 1989

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Data Mining Techniques: for Marketing, Sales and Customer Relationship Management Data Mining Techniques: for Marketing, Sales and Customer Relationship Management by Michael J. Berry, Gordon S. Linoff

Data Mining Techniques: for Marketing, Sales and Customer Relationship Management

by Michael J. Berry, Gordon S. Linoff


ISBN 13: 9780471470649

Format: Paperback (672 pages)
Publisher: John Wiley & Sons
Published: 08 Apr 2004
Other Format: Paperback

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Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action) Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action) by Angus Jenkinson

Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action)

by Angus Jenkinson


ISBN 13: 9780077079505

Format: Hardcover (384 pages)
Publisher: McGraw-Hill Education / Europe, Middle East & Africa
Published: 01 Aug 1995

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Principles of Direct and Database Marketing Principles of Direct and Database Marketing by Alan Tapp

Principles of Direct and Database Marketing

by Alan Tapp


ISBN 13: 9780273713029

Format: Paperback (536 pages)
Publisher: Financial Times/ Prentice Hall
Published: 02 Dec 2008
Other Format: Hardcover, Paperback

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Direct and Database Marketing: Targeting Interaction Control and Continuity Direct and Database Marketing: Targeting Interaction Control and Continuity by Graeme McCorkell

Direct and Database Marketing: Targeting Interaction Control and Continuity

by Graeme McCorkell


ISBN 13: 9780749419608

Format: Paperback (320 pages)
Publisher: Kogan Page
Published: 19 Apr 1997

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Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice) Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice) by Merlin STONE,Alison BOND,Bryan FOSS

Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice)

by Merlin STONE,Alison BOND,Bryan FOSS


ISBN 13: 9780749442927

Format: Illustrated (304 pages)
Publisher: Kogan Page
Published: 10 Jan 2004

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All Consumers are Not Created Equal: Differential Marketing Strategy for Brand Growth and Profits All Consumers are Not Created Equal: Differential Marketing Strategy for Brand Growth and Profits by Garth Hallberg

All Consumers are Not Created Equal: Differential Marketing Strategy for Brand Growth and Profits

by Garth Hallberg


ISBN 13: 9780471120049

Format: Hardcover (336 pages)
Publisher: John Wiley & Sons
Published: 25 Jan 1996
Other Format: Hardcover

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Principles of Direct and Database Marketing Principles of Direct and Database Marketing by Alan Tapp

Principles of Direct and Database Marketing

by Alan Tapp


ISBN 13: 9780273646815

Format: Paperback (456 pages)
Publisher: Financial Times/ Prentice Hall
Published: 22 Jan 2001
Other Format: Hardcover, Paperback

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Software Release Methodology Software Release Methodology by Michael E. Bays

Software Release Methodology

by Michael E. Bays


ISBN 13: 9780136365648

Format: Paperback (256 pages)
Publisher: Prentice Hall
Published: 23 Jun 1999

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Direct and Database Marketing Direct and Database Marketing by Graeme McCorkell

Direct and Database Marketing

by Graeme McCorkell


ISBN 13: 9780749419523

Format: Hardcover (315 pages)
Publisher: Kogan Page Ltd
Published: 19 Apr 1997
Other Format: Paperback

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