Principles of Direct and Database Marketing
by Alan Tapp
ISBN 13: 9780273683551
Format: Paperback (489 pages) Publisher: Financial Times/ Prentice Hall Published: 24 Sep 2004 Other Format: Paperback
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MySQL Pocket Reference (Pocket Reference (O'Reilly))
by George Reese
ISBN 13: 9780596004460
Format: Mass Market Paperback (96 pages) Publisher: O'Reilly Media Published: 21 Feb 2003 Other Format: Paperback
Ambient Findability: What We Find Changes Who We Become
by Peter Morville
ISBN 13: 9780596007652
Format: Illustrated (208 pages) Publisher: O'Reilly Media Published: 06 Oct 2005
CRM at the Speed of Light, Third Edition: Essential Customer Strategies for the 21st Century
by Paul Greenberg
ISBN 13: 9780072231731
Format: Hardcover (384 pages) Publisher: McGraw-Hill Osborne Published: 01 Aug 2004
Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice)
by Merlin STONE,Alison BOND,Bryan FOSS
ISBN 13: 9780749442927
Format: Illustrated (304 pages) Publisher: Kogan Page Published: 10 Jan 2004
ISBN 13: 9780273713029
Format: Paperback (536 pages) Publisher: Financial Times/ Prentice Hall Published: 02 Dec 2008 Other Format: Paperback
All Consumers are Not Created Equal: Differential Marketing Strategy for Brand Growth and Profits
by Garth Hallberg
ISBN 13: 9780471120049
Format: Hardcover (336 pages) Publisher: John Wiley & Sons Published: 25 Jan 1996
SQL Server 2000 Database Design and Implementation (MCSE Training Kit)
by Microsoft Press
ISBN 13: 9780735612488
Format: Mass Market Paperback (650 pages) Publisher: Microsoft Press,U.S. Published: 01 May 2001
Data Mining Techniques: Marketing, Sales and Customer Support
by Michael J. A. Berry, Gordon Linoff
ISBN 13: 9780471179801
Format: Paperback (464 pages) Publisher: John Wiley & Sons Published: 19 Jun 1997
Direct and Database Marketing: Targeting Interaction Control and Continuity
by Graeme McCorkell
ISBN 13: 9780749419608
Format: Paperback (320 pages) Publisher: Kogan Page Published: 19 Apr 1997
ISBN 13: 9780273646815
Format: Paperback (456 pages) Publisher: Financial Times/ Prentice Hall Published: 22 Jan 2001 Other Format: Paperback
Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action)
by Angus Jenkinson
ISBN 13: 9780077079505
Format: Hardcover (384 pages) Publisher: McGraw-Hill Education / Europe, Middle East & Africa Published: 01 Aug 1995