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Brand Warriors: Corporate Leaders Share Their Winning Strategies Brand Warriors: Corporate Leaders Share Their Winning Strategies by Fiona Gilmore

Brand Warriors: Corporate Leaders Share Their Winning Strategies

by Fiona Gilmore


ISBN 13: 9780006388920

Format: Paperback (288 pages)
Publisher: HarperCollins Business
Published: 15 Feb 1999
Other Format: Hardcover

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Marketing Management: Analysis, Planning and Control Marketing Management: Analysis, Planning and Control by Philip Kotler

Marketing Management: Analysis, Planning and Control

by Philip Kotler


ISBN 13: 9780132613637

Format: Paperback (832 pages)
Publisher: Pearson Education (US)
Published: 01 Aug 1996
Other Format: Paperback

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Power of Industrial Brands: An Effective Route to Competitive Advantage (McGraw-Hill Marketing for Professionals) Power of Industrial Brands: An Effective Route to Competitive Advantage (McGraw-Hill Marketing for Professionals) by Paul N. Hague, Peter Jackson

Power of Industrial Brands: An Effective Route to Competitive Advantage (McGraw-Hill Marketing for Professionals)

by Paul N. Hague, Peter Jackson


ISBN 13: 9780077078393

Format: Paperback (178 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Sep 1994

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Competitive Marketing: A Strategic Approach Competitive Marketing: A Strategic Approach by John O'Shaughnessy

Competitive Marketing: A Strategic Approach

by John O'Shaughnessy


ISBN 13: 9780415093170

Format: Paperback (572 pages)
Publisher: Cengage Learning EMEA
Published: 14 Sep 1995
Other Format: Paperback

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Strategic Marketing for Non-Profit Organizations Strategic Marketing for Non-Profit Organizations by Philip T. Kotler,Alan Andreasen

Strategic Marketing for Non-Profit Organizations

by Philip T. Kotler,Alan Andreasen


ISBN 13: 9780132325479

Format: Hardcover (528 pages)
Publisher: Pearson
Published: 27 Nov 1995

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Professional Services Marketing (Professional Development S.) Professional Services Marketing (Professional Development S.) by Neil Morgan

Professional Services Marketing (Professional Development S.)

by Neil Morgan


ISBN 13: 9780750600903

Format: Paperback (250 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 22 Jul 1991

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Quality: Total Customer Service (Sunday Times Business Skills S.) Quality: Total Customer Service ("Sunday Times" Business Skills S.) by Lynda King Taylor

Quality: Total Customer Service ("Sunday Times" Business Skills S.)

by Lynda King Taylor


ISBN 13: 9780712656672

Format: Paperback (320 pages)
Publisher: Random House Business Books
Published: 07 Oct 1993
Other Format: Hardcover, Paperback

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Principles of Retail Management Principles of Retail Management by Rosemary Varley,Dr Mohammed Rafiq

Principles of Retail Management

by Rosemary Varley,Dr Mohammed Rafiq


ISBN 13: 9780333792971

Format: Paperback (352 pages)
Publisher: Palgrave Macmillan
Published: 27 Nov 2003

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Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action) Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action) by Angus Jenkinson

Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action)

by Angus Jenkinson


ISBN 13: 9780077079505

Format: Hardcover (384 pages)
Publisher: McGraw-Hill Education / Europe, Middle East & Africa
Published: 01 Aug 1995

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Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge by Geoffrey A. Moore

Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge

by Geoffrey A. Moore


ISBN 13: 9781900961585

Format: Paperback (160 pages)
Publisher: Capstone
Published: 01 Jan 1998
Other Format: Hardcover, Illustrated

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Scoring Points: How Tesco Continues to Win Customer Loyalty Scoring Points: How Tesco Continues to Win Customer Loyalty by Terry Hunt

Scoring Points: How Tesco Continues to Win Customer Loyalty

by Terry Hunt


ISBN 13: 9780749435783

Format: Hardcover (272 pages)
Publisher: Kogan Page
Published: 03 Oct 2003

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The CIM Handbook of Selling and Sales Strategy (Marketing Series: Practitioner) The CIM Handbook of Selling and Sales Strategy (Marketing Series: Practitioner) by David Jobber

The CIM Handbook of Selling and Sales Strategy (Marketing Series: Practitioner)

by David Jobber


ISBN 13: 9780750631167

Format: Paperback (352 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 08 Oct 1997

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