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Research Methods for Business Students Research Methods for Business Students by Mark N.K. Saunders, Philip Lewis, Adrian Thornhill

Research Methods for Business Students

by Mark N.K. Saunders, Philip Lewis, Adrian Thornhill


ISBN 13: 9780273620174

Format: Paperback (448 pages)
Publisher: Financial Times/ Prentice Hall
Published: 30 Oct 1996
Other Format: Paperback

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Creating Ever-cool: A Marketer's Guide to a Kid's Heart Creating Ever-cool: A Marketer's Guide to a Kid's Heart by Gene Del Vecchio

Creating Ever-cool: A Marketer's Guide to a Kid's Heart

by Gene Del Vecchio


ISBN 13: 9781565542563

Format: Illustrated (256 pages)
Publisher: Pelican Publishing Co
Published: 01 Dec 1997

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The Truth About What Customers Really Want: Move Them to Buy...Buy More...and Keep on Buying The Truth About What Customers Really Want: Move Them to Buy...Buy More...and Keep on Buying by Michael R. Solomon

The Truth About What Customers Really Want: Move Them to Buy...Buy More...and Keep on Buying

by Michael R. Solomon


ISBN 13: 9780273726975

Format: Paperback (224 pages)
Publisher: Prentice Hall
Published: 04 Jun 2009

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The Fake Factor: Why we love brands but buy fakes The Fake Factor: Why we love brands but buy fakes by Sarah McCartney

The Fake Factor: Why we love brands but buy fakes

by Sarah McCartney


ISBN 13: 9781904879428

Format: Paperback (224 pages)
Publisher: Cyan Books and Marshall Cavendish
Published: 08 Dec 2005

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Why We Buy: The Science of Shopping Why We Buy: The Science of Shopping by Paco Underhill

Why We Buy: The Science of Shopping

by Paco Underhill


ISBN 13: 9780684849140

Format: Paperback (256 pages)
Publisher: Touchstone
Published: 16 Feb 2004
Other Format: Hardcover, Paperback

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Consumer Behaviour, 2nd Ed. Consumer Behaviour, 2nd Ed. by Michael R. Solomon,Gary Bamossy,Prof Søren Askegaard

Consumer Behaviour, 2nd Ed.

by Michael R. Solomon,Gary Bamossy,Prof Søren Askegaard


ISBN 13: 9780273651826

Format: Paperback (656 pages)
Publisher: Financial Times/ Prentice Hall
Published: 06 Dec 2001
Other Format: Paperback

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Smart Things to Know About Brands (Smart Things to Know About (Stay Smart!) Series) Smart Things to Know About Brands (Smart Things to Know About (Stay Smart!) Series) by John L. Mariotti

Smart Things to Know About Brands (Smart Things to Know About (Stay Smart!) Series)

by John L. Mariotti


ISBN 13: 9781841120393

Format: Paperback (256 pages)
Publisher: Capstone
Published: 01 Oct 1999

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Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes by Pamela N. Danziger

Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes

by Pamela N. Danziger


ISBN 13: 9780793193073

Format: Hardcover (320 pages)
Publisher: Kaplan Business
Published: 01 Jan 2005

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Service Management and Operations Service Management and Operations by Barry Render, Roberta S. Russell, Cengiz Haksever, Robert G. Murdick

Service Management and Operations

by Barry Render, Roberta S. Russell, Cengiz Haksever, Robert G. Murdick


ISBN 13: 9780130813381

Format: Paperback (608 pages)
Publisher: Prentice Hall
Published: 16 Nov 1999

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Marketing Planning for Services (Marketing S.) Marketing Planning for Services (Marketing S.) by Malcolm McDonald, Adrian Payne

Marketing Planning for Services (Marketing S.)

by Malcolm McDonald, Adrian Payne


ISBN 13: 9780750625494

Format: Hardcover (336 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 30 Nov 1995
Other Format: Paperback

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Strategic Advertising Management Strategic Advertising Management by Richard Elliott, Larry Percy

Strategic Advertising Management

by Richard Elliott, Larry Percy


ISBN 13: 9780199274895

Format: Paperback (364 pages)
Publisher: OUP Oxford
Published: 26 May 2005

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Commonsense Direct Marketing (Professional Paperbacks) Commonsense Direct Marketing (Professional Paperbacks) by Drayton Bird

Commonsense Direct Marketing (Professional Paperbacks)

by Drayton Bird


ISBN 13: 9780749425845

Format: Paperback (356 pages)
Publisher: Kogan Page Ltd
Published: 28 Apr 1998
Other Format: Hardcover, Illustrated, Paperback

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