Marketing Strategy and Competitive Positioning
by Prof Graham Hooley, Prof John Saunders, Nigel Piercy
ISBN 13: 9780273655169
Format: Paperback (648 pages) Publisher: Financial Times/ Prentice Hall Published: 29 Oct 2003 Other Format: Paperback
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Selling to Win: Tested Techniques for Closing the Sale
by Richard Denny
ISBN 13: 9781850916260
Format: Hardcover (180 pages) Publisher: Kogan Page Ltd Published: 20 Jul 1988 Other Format: Paperback
The Secrets of Success in Selling: 12 Ways to Achieve Exceptional Results (Prentice Hall Business)
by Nicola Cook
ISBN 13: 9780273730095
Format: Paperback (224 pages) Publisher: Pearson Business Published: 12 Nov 2009
Content Critical: Gaining Competitive Advantage Through High-Quality Web Content
by Gerry McGovern, Rob Norton
ISBN 13: 9780273656043
Format: Paperback (256 pages) Publisher: Financial Times/ Prentice Hall Published: 15 Oct 2001
Quality Customer Service for Front Line Staff (Better Management Skills)
by William B. Martin
ISBN 13: 9780749412470
Format: Paperback (96 pages) Publisher: Kogan Page Ltd Published: 30 Mar 1994
Marketing Research
by Peter M. Chisnall
ISBN 13: 9780077091750
Format: Paperback (448 pages) Publisher: McGraw-Hill Publishing Co. Published: Nov 1996 Other Format: Hardcover, Paperback
Strategic Marketing for Non-Profit Organizations
by Philip T. Kotler,Alan Andreasen
ISBN 13: 9780132325479
Format: Hardcover (528 pages) Publisher: Pearson Published: 27 Nov 1995
Delivering Quality Service: Balancing Customer Perceptions and Expectations
by A. Parasuraman, Valarie A. Zeithami, Leonard L. Barry
ISBN 13: 9780029357019
Format: Hardcover (226 pages) Publisher: The Free Press Published: 19 Mar 1990
Best Practices: Building Your Business with Arthur Andersen's Global Best Practices
by Robert Hiebeler,etc., Thomas Kelly, Charles Ketteman
ISBN 13: 9780684834535
Format: Hardcover (240 pages) Publisher: Simon & Schuster Ltd Published: 04 May 1998 Other Format: Paperback
Fundamentals and Practice of Marketing (Chartered Institute of Marketing)
by John Wilmshurst MA; FCAM; FCIM, Adrian Mackay
ISBN 13: 9780750654494
Format: Paperback (392 pages) Publisher: A Butterworth-Heinemann Title Published: 06 Aug 2002 Other Format: Paperback
Delivering Knock Your Socks Off Service
by Kristin J. Anderson, Ron Zemke
ISBN 13: 9780814477779
Format: Paperback (130 pages) Publisher: Pfeiffer Wiley Published: 28 Oct 1991 Other Format: Paperback
Scoring Points: How Tesco Continues to Win Customer Loyalty
by Terry Hunt
ISBN 13: 9780749447526
Format: Hardcover (304 pages) Publisher: Kogan Page Published: 03 Nov 2006 Other Format: Illustrated