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Consumer Behaviour: A European Outlook Consumer Behaviour: A European Outlook by Leon G. Schiffman,Leslie Kanuk,Havard Hansen

Consumer Behaviour: A European Outlook

by Leon G. Schiffman,Leslie Kanuk,Havard Hansen


ISBN 13: 9780273704010

Format: Paperback (512 pages)
Publisher: Financial Times/ Prentice Hall
Published: 21 Feb 2008

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Effective Internal Communication (PR in Practice) Effective Internal Communication (PR in Practice) by Lyn Smith,Pamela Mounter

Effective Internal Communication (PR in Practice)

by Lyn Smith,Pamela Mounter


ISBN 13: 9780749452650

Format: Illustrated (288 pages)
Publisher: Kogan Page
Published: 03 Jul 2008
Other Format: Paperback

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Marketing (Marketing Series: Diploma) Marketing (Marketing Series: Diploma) by Paul Reynolds, Geoffrey A. Lancaster

Marketing (Marketing Series: Diploma)

by Paul Reynolds, Geoffrey A. Lancaster


ISBN 13: 9780750620550

Format: Paperback (416 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 19 Jun 1995
Other Format: Paperback

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A Framework for Marketing Management A Framework for Marketing Management by Philip Kotler, Kevin Lane Keller

A Framework for Marketing Management

by Philip Kotler, Kevin Lane Keller


ISBN 13: 9780131452589

Format: Paperback (384 pages)
Publisher: Prentice Hall
Published: 18 Apr 2006

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Six Rules for Brand Revitalization: Learn How Companies Like McDonald's Can Re-Energize Their Brands Six Rules for Brand Revitalization: Learn How Companies Like McDonald's Can Re-Energize Their Brands by Larry Light Arcature LLC, Joan Kiddon Arcature LLC

Six Rules for Brand Revitalization: Learn How Companies Like McDonald's Can Re-Energize Their Brands

by Larry Light Arcature LLC, Joan Kiddon Arcature LLC


ISBN 13: 9780136043317

Format: Hardcover (240 pages)
Publisher: Wharton School Publishing
Published: 09 Feb 2009

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The Soul of the New Consumer: Authenticity - What We Buy and Why in the New Economy The Soul of the New Consumer: Authenticity - What We Buy and Why in the New Economy by Darren Bridger,David Lewis

The Soul of the New Consumer: Authenticity - What We Buy and Why in the New Economy

by Darren Bridger,David Lewis


ISBN 13: 9781857882988

Format: Paperback (256 pages)
Publisher: Nicholas Brealey Publishing
Published: 18 Feb 2001
Other Format: Hardcover

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Marketing Briefs: A Revision and Study Guide Marketing Briefs: A Revision and Study Guide by Sally Dibb,Lyndon Simkin

Marketing Briefs: A Revision and Study Guide

by Sally Dibb,Lyndon Simkin


ISBN 13: 9780750653862

Format: Paperback (368 pages)
Publisher: A Butterworth-Heinemann Title
Published: 10 Sep 2001
Other Format: Paperback

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Successful Market Plans in a week, 2nd edn (IAW) Successful Market Plans in a week, 2nd edn (IAW) by Roni Jay

Successful Market Plans in a week, 2nd edn (IAW)

by Roni Jay


ISBN 13: 9780340747575

Format: Paperback (94 pages)
Publisher: Hodder & Stoughton
Published: 15 Mar 1999
Other Format: Paperback

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Advertising: What it is and How to Do it Advertising: What it is and How to Do it by Roderick White

Advertising: What it is and How to Do it

by Roderick White


ISBN 13: 9780077070779

Format: Paperback (256 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Aug 1988
Other Format: Hardcover

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Basic Marketing: Principles and Practice Basic Marketing: Principles and Practice by Tom Cannon

Basic Marketing: Principles and Practice

by Tom Cannon


ISBN 13: 9780304332212

Format: Paperback (450 pages)
Publisher: Thomson Learning
Published: 16 Nov 1995
Other Format: Paperback

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Successful Customer Care In A Week Successful Customer Care In A Week by John Wellemin

Successful Customer Care In A Week

by John Wellemin


ISBN 13: 9780340711965

Format: Paperback (95 pages)
Publisher: Hodder & Stoughton
Published: 08 Apr 1998

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