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Strategic Marketing for Non-Profit Organizations

by Philip T. Kotler,Alan Andreasen

ISBN 13: 9780132325479

Format: Hardcover (528 pages)
Publisher: Pearson
Published: 27 Nov 1995

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Delivering Quality Service: Balancing Customer Perceptions and Expectations

by A. Parasuraman, Valarie A. Zeithami, Leonard L. Barry

ISBN 13: 9780029357019

Format: Hardcover (226 pages)
Publisher: The Free Press
Published: 19 Mar 1990

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Best Practices: Building Your Business with Arthur Andersen's Global Best Practices

by Robert Hiebeler,etc., Thomas Kelly, Charles Ketteman

ISBN 13: 9780684834535

Format: Hardcover (240 pages)
Publisher: Simon & Schuster Ltd
Published: 04 May 1998
Other Format: Paperback

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Fundamentals and Practice of Marketing (Chartered Institute of Marketing)

by John Wilmshurst MA; FCAM; FCIM, Adrian Mackay

ISBN 13: 9780750654494

Format: Paperback (392 pages)
Publisher: A Butterworth-Heinemann Title
Published: 06 Aug 2002
Other Format: Paperback

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Delivering Knock Your Socks Off Service

by Kristin J. Anderson, Ron Zemke

ISBN 13: 9780814477779

Format: Paperback (130 pages)
Publisher: Pfeiffer Wiley
Published: 28 Oct 1991
Other Format: Paperback

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Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI: Boost the Quality and Quantity of Leads to Increase Your ROI (BUSINESS BOOKS)

by Brian Carroll

ISBN 13: 9780071458979

Format: Illustrated (224 pages)
Publisher: McGraw Hill
Published: 16 Jul 2006

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Strategic Marketing Management 6th Ed.

by David A. Aaker

ISBN 13: 9780471415725

Format: Paperback (352 pages)
Publisher: John Wiley & Sons
Published: 03 Aug 2001
Other Format: Paperback

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Pricing for Results

by J. Winkler

ISBN 13: 9780434922680

Format: Hardcover (288 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 10 Dec 1984
Other Format: Paperback

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The Business and Marketing Environment

by Professor Adrian Palmer,Ian Worthington,Bob Hartley,Mary Mullholland,Bob Hartley

ISBN 13: 9780077094942

Format: Paperback (340 pages)
Publisher: McGraw-Hill Publishing Co.
Published: Apr 1999
Other Format: Hardcover, Paperback

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The Marketing Book

by Michael Baker

ISBN 13: 9780750655361

Format: Paperback (834 pages)
Publisher: Butterworth-Heinemann
Published: 21 Nov 2002
Other Format: Hardcover, Paperback

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Assael Marketing:Principles & Strategy

by Henry Assael

ISBN 13: 9780030166228

Format: Hardcover (739 pages)
Publisher: Thomson Learning
Published: 21 Mar 1990

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Instant Advertising (Instant Success Series)

by Bradley Sugars

ISBN 13: 9780071466608

Format: Paperback (288 pages)
Publisher: McGraw-Hill Education
Published: 09 Jan 2006

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