The Advertising Handbook (Media Practice)
by Sean Brierley
ISBN 13: 9780415243926
Format: Paperback (320 pages) Publisher: Routledge Published: 22 Nov 2001
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Imaginative Marketing
by Jonathan Gabay
ISBN 13: 9780340576014
Format: Paperback (253 pages) Publisher: Teach Yourself Published: 04 Nov 1998
Brand Warriors: Corporate Leaders Share Their Winning Strategies
by Fiona Gilmore
ISBN 13: 9780006388920
Format: Paperback (288 pages) Publisher: HarperCollins Business Published: 15 Feb 1999 Other Format: Hardcover
How to Sell Against Competition
by John Fenton
ISBN 13: 9780330290968
Format: Paperback (363 pages) Publisher: Pan Books Published: 17 Jan 1986 Other Format: Hardcover
The New Positioning: The Latest on the World's #1 Business Strategy (MARKETING/SALES/ADV & PROMO)
by Jack Trout
ISBN 13: 9780070653283
Format: Paperback (173 pages) Publisher: McGraw-Hill Education Published: 01 Jan 1997 Other Format: Hardcover
Research Methods for Business Students
by Mark N.K. Saunders, Philip Lewis, Adrian Thornhill
ISBN 13: 9780273620174
Format: Paperback (448 pages) Publisher: Financial Times/ Prentice Hall Published: 30 Oct 1996 Other Format: Paperback
Marketing as Strategy: Understandind the CEO's Agenda for Driving Growth and Innovation
by Nirmalya Kumar,Philip Kotler
ISBN 13: 9781591392101
Format: Hardcover (270 pages) Publisher: Harvard Business Review Press Published: 01 May 2004
People Don't Buy What You Sell
by Martin Butler
ISBN 13: 9781852524975
Format: Paperback (252 pages) Publisher: Management Books 2000 Ltd Published: 05 Aug 2005
PRODUCT MANAGERS HANDBOOK: The Complete Product Management Resource (NTC Business Books)
by GORCHELS
ISBN 13: 9780844236698
Format: Hardcover (240 pages) Publisher: McGraw-Hill Education Published: 16 Nov 1996 Other Format: Hardcover
Cold Calling Techniques (That Really Work!)
by Stephan Schiffman
ISBN 13: 9781558508606
Format: Paperback (145 pages) Publisher: Adams Media Corporation Published: Dec 1990 Other Format: Hardcover, Paperback
CustomerCentric Selling
by Michael Bosworth,John Holland
ISBN 13: 9780071425452
Format: Hardcover (272 pages) Publisher: McGraw-Hill Education Published: 01 Dec 2003
Services Marketing
by Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler
ISBN 13: 9780071244961
Format: Paperback (624 pages) Publisher: McGraw-Hill Higher Education Published: 01 Jul 2005 Other Format: Hardcover, Paperback