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Mini Cases in Marketing (Marketing Series: Student) Mini Cases in Marketing (Marketing Series: Student) by Lester Massingham, Geoffrey A. Lancaster

Mini Cases in Marketing (Marketing Series: Student)

by Lester Massingham, Geoffrey A. Lancaster


ISBN 13: 9780750601719

Format: Paperback (180 pages)
Publisher: Butterworth-Heinemann Ltd
Published: Mar 1991
Other Format: Paperback

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Managing Direct Marketing Managing Direct Marketing by Philip Mounsey, Merlin Stone

Managing Direct Marketing

by Philip Mounsey, Merlin Stone


ISBN 13: 9781854520777

Format: Hardcover (220 pages)
Publisher: Books Books Books
Published: Aug 1990

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Brand Warriors: Corporate Leaders Share Their Winning Strategies Brand Warriors: Corporate Leaders Share Their Winning Strategies by Fiona Gilmore

Brand Warriors: Corporate Leaders Share Their Winning Strategies

by Fiona Gilmore


ISBN 13: 9780002558679

Format: Hardcover (256 pages)
Publisher: HarperCollins Business
Published: 20 Oct 1997
Other Format: Paperback

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Advertising to Children: Concepts and Controversies Advertising to Children: Concepts and Controversies by M . Carole Macklin,Les Carlson

Advertising to Children: Concepts and Controversies

by M . Carole Macklin,Les Carlson


ISBN 13: 9780761912859

Format: Paperback (336 pages)
Publisher: SAGE Publications, Inc
Published: 26 Aug 1999

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Marketing Communications Strategy (Marketing Series: Student) Marketing Communications Strategy (Marketing Series: Student) by Tony Yeshin, Trevor Watkins

Marketing Communications Strategy (Marketing Series: Student)

by Tony Yeshin, Trevor Watkins


ISBN 13: 9780750619899

Format: Paperback (308 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 31 May 1995
Other Format: Paperback

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Principles of Marketing Principles of Marketing by Philip Kotler, Gary Armstrong

Principles of Marketing

by Philip Kotler, Gary Armstrong


ISBN 13: 9780130980397

Format: Paperback (752 pages)
Publisher: Pearson US Imports & PHIPEs
Published: Nov 1993

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The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising by Kenneth Roman,David Ogilivy

The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising

by Kenneth Roman,David Ogilivy


ISBN 13: 9781403978950

Format: Hardcover (282 pages)
Publisher: Palgrave Macmillan
Published: 23 Jan 2009

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Marketing Hotels and Restaurants into the Nineties Marketing Hotels and Restaurants into the Nineties by melvyn Greene

Marketing Hotels and Restaurants into the Nineties

by melvyn Greene


ISBN 13: 9780434906833

Format: Paperback (312 pages)
Publisher: Butterworth-Heinemann Ltd
Published: Dec 1987

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Offensive Marketing: Or How to Make Your Competitors Followers Offensive Marketing: Or How to Make Your Competitors Followers by Hugh Davidson

Offensive Marketing: Or How to Make Your Competitors Followers

by Hugh Davidson


ISBN 13: 9780140091175

Format: Paperback (416 pages)
Publisher: Penguin
Published: 30 Apr 1987

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All About Public Relations: How To Build Business Success On Good Communications All About Public Relations: How To Build Business Success On Good Communications by Roger Haywood

All About Public Relations: How To Build Business Success On Good Communications

by Roger Haywood


ISBN 13: 9780077072308

Format: Hardcover (368 pages)
Publisher: McGraw-Hill Education / Europe, Middle East & Africa
Published: 01 Jan 1991

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Perfect Customer Care (Perfect S.) Perfect Customer Care (Perfect S.) by Ted Johns

Perfect Customer Care (Perfect S.)

by Ted Johns


ISBN 13: 9780099406211

Format: Paperback (208 pages)
Publisher: Random House Business
Published: 05 Aug 1999
Other Format: Paperback

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