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No B.S. Direct Marketing

by Dan S Kennedy

ISBN 13: 9781932531572

Format: Paperback (204 pages)
Publisher: Entrepreneur Press
Published: 01 Mar 2006

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Relationship Marketing: New Strategies, Technologies and Techniques to Win Customers You Want and Keep Them Forever

by Ian H. Gordon

ISBN 13: 9780471641735

Format: Hardcover (336 pages)
Publisher: John Wiley & Sons
Published: 18 Mar 1998

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Selling and Sales Management: Sixth edition

by David Jobber,Geoffrey Lancaster

ISBN 13: 9780273674153

Format: Illustrated (496 pages)
Publisher: Financial Times/ Prentice Hall
Published: 14 Jan 2003
Other Format: Paperback

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Managing Business Relationships

by David Ford, Lars–Erik Gadde, Håkan Håkansson, Anders Lundgren, Ivan Snehota, Peter Turnbull, David Wilson

ISBN 13: 9780471970750

Format: Paperback (304 pages)
Publisher: John Wiley & Sons
Published: 20 Feb 1998

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International Marketing Strategy

by Isobel Doole, Robin Lowe

ISBN 13: 9781844800254

Format: Paperback (416 pages)
Publisher: Thomson Learning
Published: 08 Apr 2004
Other Format: Paperback

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Great Brand Stories Scotch Whisky: Creative fire - The story of Scotland's greatest export

by Stuart Delves

ISBN 13: 9781904879718

Format: Paperback (192 pages)
Publisher: Cyan Books
Published: 01 Mar 2007

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Branding in Asia: The Creation, Development and Management of Asian Brands for the Global Market

by Paul Temporal

ISBN 13: 9780471835769

Format: Hardcover (261 pages)
Publisher: John Wiley & Sons
Published: 07 Dec 1999

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Winning the Service Game

by Benjamin Schneider,David E. Bowen

ISBN 13: 9780875845708

Format: Hardcover (320 pages)
Publisher: Harvard Business Review Press
Published: 21 Feb 1995

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The Fall of Advertising and the Rise of PR

by Al Ries,Laura Ries

ISBN 13: 9780060081997

Format: Illustrated (320 pages)
Publisher: HarperBus
Published: 07 Oct 2004
Other Format: Hardcover

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Strategic Brand Management: A European Perspective

by Dr Kevin Lane Keller, Dr Tony Aperia, Mats Georgson

ISBN 13: 9780273706328

Format: Paperback (856 pages)
Publisher: Financial Times/ Prentice Hall
Published: 08 May 2008
Other Format: Hardcover, Paperback

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Handbook of Market Segmentation (Haworth Series in Segmented, Targeted, and Customized Market)

by Art Weinstein

ISBN 13: 9780789021571

Format: Paperback (266 pages)
Publisher: Haworth Press Inc
Published: 20 Apr 2004

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The Fall of Advertising and the Rise of PR.

by Al Ries,Laura Ries

ISBN 13: 9780060081980

Format: Hardcover (300 pages)
Publisher: HarperBusiness
Published: 05 Dec 2002
Other Format: Illustrated

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