The Fall of Advertising and the Rise of PR.

The Fall of Advertising and the Rise of PR.

by Al Ries (Author), Laura Ries (Author), Al Ries (Author), Laura Ries (Author)

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Format: Hardcover
Pages: 300
Edition: First
Publisher: HarperBusiness
Published: 05 Dec 2002

ISBN 10: 0060081988
ISBN 13: 9780060081980