Buy Used and New Research Books

Emotional Branding: The New Paradigm for Connecting Brands to People

by Marc Gobe

ISBN 13: 9781581156720

Format: Paperback (352 pages)
Publisher: Allworth Press
Published: 09 Feb 2010
Other Format: Hardcover

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Essentials of Marketing Research

by Tony Proctor

ISBN 13: 9780273694946

Format: Paperback (616 pages)
Publisher: Financial Times/ Prentice Hall
Published: 27 Jul 2005
Other Format: Paperback

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Smart Organization, The: Creating Value Through Strategic R&D

by David Matheson, James Matheson

ISBN 13: 9780875847658

Format: Hardcover (292 pages)
Publisher: Harvard Business School Press
Published: 01 Nov 1997

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Brandchild: Remarkable Insights into the Minds of Today's Global Kids and Their Relationships with Brands

by Martin Lindstrom, Patricia B. Seybold

ISBN 13: 9780749438678

Format: Hardcover (320 pages)
Publisher: Kogan Page Ltd
Published: 20 Feb 2003

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The Unmanageable Consumer: Contemporary Consumption and its Fragmentation

by Yiannis Gabriel,Tim Lang

ISBN 13: 9780803977457

Format: Paperback (224 pages)
Publisher: SAGE Publications Ltd
Published: 07 Sep 1995

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Buyology: How Everything We Believe About Why We Buy Is Wrong

by Martin Lindstrom

ISBN 13: 9781847940117

Format: Hardcover (256 pages)
Publisher: Random House Business
Published: 28 Oct 2008
Other Format: Paperback

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The End of Marketing as We Know it

by Sergio Zyman

ISBN 13: 9780887309861

Format: Hardcover (272 pages)
Publisher: HarperBusiness
Published: 24 Feb 1999
Other Format: Abridged, Paperback

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The Ethical Consumer

by Rob Harrison,Terry Newholm,Deirdre Shaw,Rob Harrison

ISBN 13: 9781412903530

Format: Illustrated (280 pages)
Publisher: SAGE Publications Ltd
Published: 15 Mar 2005

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The Rise of the Chinese Consumer: Theory and Evidence

by J. F. Garner

ISBN 13: 9780470018699

Format: Hardcover (312 pages)
Publisher: John Wiley & Sons
Published: 23 Sep 2005

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Readings in the Management of Innovation

by Michael L. Tushman,William L. Moore

ISBN 13: 9780887302442

Format: Paperback (769 pages)
Publisher: Harper Business
Published: 01 Oct 1988

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Applied Consumer Behaviour

by Martin Evans,Luiz Moutinho,W. Fred Van Raaij

ISBN 13: 9780201565010

Format: Paperback (402 pages)
Publisher: Longman Group United Kingdom
Published: 30 Nov 1997

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Marketing Research: Approaches, Methods and Applications in Europe

by Ray Kent

ISBN 13: 9781844803279

Format: Paperback (592 pages)
Publisher: Cengage Learning EMEA
Published: 11 Dec 2006

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