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The Brand Innovation Manifesto - How to Build Brands, Redefine Markets and Defy Conventions

by John Grant

ISBN 13: 9780470027516

Format: Hardcover (328 pages)
Publisher: John Wiley & Sons
Published: 31 Mar 2006

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Marketing Greatest Hits: A Masterclass in Modern Marketing Ideas

by Kevin Duncan

ISBN 13: 9781408126394

Format: Paperback (224 pages)
Publisher: A & C Black Publishers Ltd
Published: 01 Sep 2010

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New Books and Bestsellers April - September 2006: Retailization: Brand Survival in the Age of Retailer Power: 1

by Keith Lincoln,Anthony Aconis,Lars Thomassen

ISBN 13: 9780749446895

Format: Hardcover (221 pages)
Publisher: Kogan Page
Published: 03 May 2006

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An Introduction to Market and Social Research: Plannning and Using Research Tools and Techniques (Market Research in Practice)

by Karen Adams,Ian Brace

ISBN 13: 9780749443771

Format: Paperback (154 pages)
Publisher: Kogan Page
Published: 03 Sep 2006

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Marketing

by Paul Baines,Chris Fill,Kelly Page

ISBN 13: 9780199579617

Format: Paperback (776 pages)
Publisher: OUP Oxford
Published: 16 Dec 2010
Other Format: Paperback

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How Cool Brands Stay Hot: Branding to Generation Y

by Joeri Van Den Bergh,Mattias Behrer

ISBN 13: 9780749462505

Format: Hardcover (272 pages)
Publisher: Kogan Page
Published: 03 Feb 2011

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Marketing Research

by Alan Wilson

ISBN 13: 9780273718703

Format: Paperback (424 pages)
Publisher: Financial Times/ Prentice Hall
Published: 14 Sep 2011

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Consuming Behaviour

by John Desmond

ISBN 13: 9780333949924

Format: Paperback (452 pages)
Publisher: Palgrave
Published: 14 Aug 2002

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Customer Satisfaction: The Customer Experience Through the Customer's Eyes

by Nigel Hill,Greg Roche & Rachel Allen

ISBN 13: 9780955416118

Format: Paperback (314 pages)
Publisher: Cogent Publishing
Published: 01 Aug 2007

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Consumer Psychology for Marketing

by Stephen Brown,Gordon Foxall,Ronald E. Goldsmith

ISBN 13: 9781861523716

Format: Paperback (260 pages)
Publisher: Cengage Learning EMEA
Published: 25 Jun 1998

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See, Feel, Think, Do: The Power of Instinct in Business

by Andy Milligan,Shaun Smith

ISBN 13: 9781904879558

Format: Paperback (192 pages)
Publisher: Cyan Books and Marshall Cavendish
Published: 01 Aug 2007

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Modeling the Market: New Theories and Techniques: 14 (Frank J. Fabozzi Series)

by Focardi,Jonas

ISBN 13: 9781883249120

Format: Illustrated (302 pages)
Publisher: John Wiley & Sons
Published: 31 Jan 1997

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