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Consumer Behavior and Marketing Action

by Henry Assael

ISBN 13: 9780534075309

Format: Hardcover (746 pages)
Publisher: PWS
Published: 14 Feb 1987
Other Format: Hardcover

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Changing Consumer Behaviour

by Robert East

ISBN 13: 9780304325337

Format: Paperback (252 pages)
Publisher: Thomson Learning
Published: 11 Jul 1991
Other Format: Hardcover

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Soul of the New Consumer: Authenticity - What We Buy and Why in the New Economy

by Darren Bridger, David Lewis

ISBN 13: 9781857882469

Format: Hardcover (256 pages)
Publisher: Nicholas Brealey Publishing
Published: 24 Feb 2000
Other Format: Paperback

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Creating Powerful Brands (CIM Professional Development)

by Leslie de Chernatony, Leslie de Chernatony, Malcolm McDonald

ISBN 13: 9780750622400

Format: Paperback (384 pages)
Publisher: A Butterworth-Heinemann Title
Published: Apr 1998
Other Format: Paperback

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Smart Organization, The: Creating Value Through Strategic R&D

by David Matheson, James Matheson

ISBN 13: 9780875847658

Format: Hardcover (292 pages)
Publisher: Harvard Business School Press
Published: 01 Nov 1997

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The Unmanageable Consumer: Contemporary Consumption and its Fragmentation

by Yiannis Gabriel,Tim Lang

ISBN 13: 9780803977457

Format: Paperback (224 pages)
Publisher: SAGE Publications Ltd
Published: 07 Sep 1995

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Buyology: How Everything We Believe About Why We Buy Is Wrong

by Martin Lindstrom

ISBN 13: 9781847940117

Format: Hardcover (256 pages)
Publisher: Random House Business
Published: 28 Oct 2008
Other Format: paperback

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Citizen Brands: Putting Society at the Heart of Your Business

by Michael Willmott

ISBN 13: 9780471492122

Format: Hardcover (272 pages)
Publisher: John Wiley & Sons
Published: 23 Apr 2001

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The Rise of the Chinese Consumer: Theory and Evidence

by J. F. Garner

ISBN 13: 9780470018699

Format: Hardcover (312 pages)
Publisher: John Wiley & Sons
Published: 23 Sep 2005

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Applied Consumer Behaviour

by Martin Evans,Luiz Moutinho,W. Fred Van Raaij

ISBN 13: 9780201565010

Format: Paperback (402 pages)
Publisher: Longman Group United Kingdom
Published: 30 Nov 1997

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Inside Information: Making Sense of Marketing Data

by David Smith,D. V. L. Smith,J. H. Fletcher

ISBN 13: 9780471495437

Format: Illustrated (276 pages)
Publisher: John Wiley & Sons
Published: 16 Jan 2001

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Understanding the Older Consumer: The Grey Market (International Series in Social Psychology)

by Barrie Gunter

ISBN 13: 9780415186445

Format: Illustrated (192 pages)
Publisher: Routledge
Published: 03 Sep 1998

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