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Research Methods for Business Students Research Methods for Business Students by Mark N.K. Saunders, Philip Lewis, Adrian Thornhill

Research Methods for Business Students

by Mark N.K. Saunders, Philip Lewis, Adrian Thornhill


ISBN 13: 9780273620174

Format: Paperback (448 pages)
Publisher: Financial Times/ Prentice Hall
Published: 30 Oct 1996
Other Format: Paperback

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The Lovemarks Effect: Winning In The Consumer Revolution The Lovemarks Effect: Winning In The Consumer Revolution by Kevin Roberts

The Lovemarks Effect: Winning In The Consumer Revolution

by Kevin Roberts


ISBN 13: 9781576872673

Format: Hardcover (264 pages)
Publisher: Powerhouse Cultural Entertainment Books
Published: 08 Mar 2006

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Emotional Branding: The New Paradigm for Connecting Brands to People Emotional Branding: The New Paradigm for Connecting Brands to People by Marc Gobe,Sergio Zyman

Emotional Branding: The New Paradigm for Connecting Brands to People

by Marc Gobe,Sergio Zyman


ISBN 13: 9781581150780

Format: Hardcover (319 pages)
Publisher: Allworth Press,U.S.
Published: 30 Sep 2002

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Marketing Research: European Edition: An Applied Orientation (Prentice Hall international editions) Marketing Research: European Edition: An Applied Orientation (Prentice Hall international editions) by Naresh Malhotra, David Birks

Marketing Research: European Edition: An Applied Orientation (Prentice Hall international editions)

by Naresh Malhotra, David Birks


ISBN 13: 9780139229640

Format: Paperback (752 pages)
Publisher: Financial Times/ Prentice Hall
Published: 05 Jan 2000
Other Format: Paperback

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The Chasm Companion The Chasm Companion by Paul Wiefels

The Chasm Companion

by Paul Wiefels


ISBN 13: 9780066620558

Format: Paperback (352 pages)
Publisher: HarperCollins
Published: Aug 2002
Other Format: Paperback

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Consumer Behavior And Marketing Strategy (European): European Edition Consumer Behavior And Marketing Strategy (European): European Edition by Klaus Grunert

Consumer Behavior And Marketing Strategy (European): European Edition

by Klaus Grunert


ISBN 13: 9780256225297

Format: Paperback (526 pages)
Publisher: McGraw-Hill Education / Europe, Middle East & Africa
Published: 16 Apr 1999

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Married to the Brand: Why Consumers Bond with Some Brands for Life Married to the Brand: Why Consumers Bond with Some Brands for Life by William J. McEwen

Married to the Brand: Why Consumers Bond with Some Brands for Life

by William J. McEwen


ISBN 13: 9781595620057

Format: Illustrated (144 pages)
Publisher: Gallup Press
Published: 27 Jan 2006

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Consumer Behavior (International Edition) Consumer Behavior (International Edition) by Leslie Lazar Kanuk, Leon Schiffman

Consumer Behavior (International Edition)

by Leslie Lazar Kanuk, Leon Schiffman


ISBN 13: 9780130491756

Format: Paperback (688 pages)
Publisher: Pearson Education
Published: 01 Jul 2002
Other Format: Hardcover

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Marketing Research Marketing Research by Peter M. Chisnall

Marketing Research

by Peter M. Chisnall


ISBN 13: 9780077091750

Format: Paperback (448 pages)
Publisher: McGraw-Hill Publishing Co.
Published: Nov 1996
Other Format: Hardcover, Paperback

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The Future of Competition: Co-Creating Unique Value with Customers The Future of Competition: Co-Creating Unique Value with Customers by C. K. Prahalad,Venkat Ramaswamy

The Future of Competition: Co-Creating Unique Value with Customers

by C. K. Prahalad,Venkat Ramaswamy


ISBN 13: 9781578519538

Format: Illustrated (272 pages)
Publisher: Harvard Business Review Press
Published: 01 Jan 2004

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Creating Ever-cool: A Marketer's Guide to a Kid's Heart Creating Ever-cool: A Marketer's Guide to a Kid's Heart by Gene Del Vecchio

Creating Ever-cool: A Marketer's Guide to a Kid's Heart

by Gene Del Vecchio


ISBN 13: 9781565542563

Format: Illustrated (256 pages)
Publisher: Pelican Publishing Co
Published: 01 Dec 1997

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Business Research Methods Business Research Methods by Alan Bryman,Emma Bell

Business Research Methods

by Alan Bryman,Emma Bell


ISBN 13: 9780199259380

Format: Paperback (624 pages)
Publisher: Oxford University Press
Published: 04 Dec 2006
Other Format: Paperback

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