Research Methods for Business Students

by Adrian Thornhill (Author), Mark Saunders (Author), Mark Saunders (Author), Adrian Thornhill (Author), Philip Lewis (Author)

• Used

  Paperback
  1999

  $3.28

  This new textbook provides students with the necessary knowledge and skills to enable them to undertake a piece of business research making best use of information technology where appropriate.

• Used

  Paperback
  2002

  $3.28

  This revised and fully-updated edition continues to provide students with the knowledge, understanding and necessary skills to complete a piece of business research. The content is academically rigorous with an engaging and accessible style. Written as a self-study guide, the reader is taken step-by-step through the research process, while numerous worked examples, real-life case studies and student activities bring to life the realities of undertaking business research. Research Methods for Business Students is suitable for final year undergraduate and masters students.