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Emotional Branding: The New Paradigm for Connecting Brands to People Emotional Branding: The New Paradigm for Connecting Brands to People by Marc Gobe,Sergio Zyman

Emotional Branding: The New Paradigm for Connecting Brands to People

by Marc Gobe,Sergio Zyman


ISBN 13: 9781581150780

Format: Hardcover (319 pages)
Publisher: Allworth Press,U.S.
Published: 30 Sep 2002
Other Format: Paperback

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Married to the Brand: Why Consumers Bond with Some Brands for Life Married to the Brand: Why Consumers Bond with Some Brands for Life by William J. McEwen

Married to the Brand: Why Consumers Bond with Some Brands for Life

by William J. McEwen


ISBN 13: 9781595620057

Format: Illustrated (144 pages)
Publisher: Gallup Press
Published: 27 Jan 2006

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Marketing Research Marketing Research by Peter M. Chisnall

Marketing Research

by Peter M. Chisnall


ISBN 13: 9780077091750

Format: Paperback (448 pages)
Publisher: McGraw-Hill Publishing Co.
Published: Nov 1996
Other Format: Hardcover, Paperback

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Buyology: How Everything We Believe About Why We Buy is Wrong Buyology: How Everything We Believe About Why We Buy is Wrong by Martin Lindstrom

Buyology: How Everything We Believe About Why We Buy is Wrong

by Martin Lindstrom


ISBN 13: 9781847940124

Format: Paperback (256 pages)
Publisher: Random House Business Books
Published: 23 Oct 2008
Other Format: Hardcover, paperback

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The Truth About What Customers Really Want: Move Them to Buy...Buy More...and Keep on Buying The Truth About What Customers Really Want: Move Them to Buy...Buy More...and Keep on Buying by Michael R. Solomon

The Truth About What Customers Really Want: Move Them to Buy...Buy More...and Keep on Buying

by Michael R. Solomon


ISBN 13: 9780273726975

Format: Paperback (224 pages)
Publisher: Prentice Hall
Published: 04 Jun 2009

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Consumer Behavior (Mcgraw-Hill/Irwin Series in Marketing) Consumer Behavior (Mcgraw-Hill/Irwin Series in Marketing) by J. Paul Peter, Olson

Consumer Behavior (Mcgraw-Hill/Irwin Series in Marketing)

by J. Paul Peter, Olson


ISBN 13: 9780071111775

Format: Paperback (578 pages)
Publisher: McGraw-Hill Higher Education
Published: 01 May 2004

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Understanding Consumer Behaviour in a Week (Successful Business in a Week) Understanding Consumer Behaviour in a Week (Successful Business in a Week) by Sue Cave

Understanding Consumer Behaviour in a Week (Successful Business in a Week)

by Sue Cave


ISBN 13: 9780340782477

Format: Paperback (96 pages)
Publisher: Hodder Arnold H&S
Published: 29 Jun 2001

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Smart Things to Know About Brands (Smart Things to Know About (Stay Smart!) Series) Smart Things to Know About Brands (Smart Things to Know About (Stay Smart!) Series) by John L. Mariotti

Smart Things to Know About Brands (Smart Things to Know About (Stay Smart!) Series)

by John L. Mariotti


ISBN 13: 9781841120393

Format: Paperback (256 pages)
Publisher: Capstone
Published: 01 Oct 1999

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Market-led Strategic Change: Transforming the Process of Going to Market (Cim Professional) Market-led Strategic Change: Transforming the Process of Going to Market (Cim Professional) by Nigel F. Piercy

Market-led Strategic Change: Transforming the Process of Going to Market (Cim Professional)

by Nigel F. Piercy


ISBN 13: 9780750643825

Format: Paperback (688 pages)
Publisher: A Butterworth-Heinemann Title
Published: 30 Sep 1999
Other Format: Hardcover, Paperback

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Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes by Pamela N. Danziger

Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes

by Pamela N. Danziger


ISBN 13: 9780793193073

Format: Hardcover (320 pages)
Publisher: Kaplan Business
Published: 01 Jan 2005

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Emotionomics: Leveraging Emotions for Business Success Emotionomics: Leveraging Emotions for Business Success by Dan Hill

Emotionomics: Leveraging Emotions for Business Success

by Dan Hill


ISBN 13: 9780749453992

Format: Hardcover (368 pages)
Publisher: Kogan Page
Published: 03 Nov 2008

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Marketing Research Process Marketing Research Process by Wright, Crimp

Marketing Research Process

by Wright, Crimp


ISBN 13: 9780132028394

Format: Paperback (400 pages)
Publisher: Prentice Hall
Published: 10 May 1995
Other Format: Paperback, Unknown Binding

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