Buy Used and New Market Research Books

Research Methods for Business Students

by Mark N.K. Saunders, Philip Lewis, Adrian Thornhill

ISBN 13: 9780273620174

Format: Paperback (448 pages)
Publisher: Financial Times/ Prentice Hall
Published: 30 Oct 1996
Other Format: Paperback

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Emotional Branding: The New Paradigm for Connecting Brands to People

by Marc Gobe,Sergio Zyman

ISBN 13: 9781581150780

Format: Hardcover (319 pages)
Publisher: Allworth Press,U.S.
Published: 30 Sep 2002

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Married to the Brand: Why Consumers Bond with Some Brands for Life

by William J. McEwen

ISBN 13: 9781595620057

Format: Illustrated (144 pages)
Publisher: Gallup Press
Published: 27 Jan 2006
Other Format: Paperback

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Marketing Research

by Peter M. Chisnall

ISBN 13: 9780077091750

Format: Paperback (448 pages)
Publisher: McGraw-Hill Publishing Co.
Published: Nov 1996
Other Format: Hardcover, Paperback

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The Truth About What Customers Really Want: Move Them to Buy...Buy More...and Keep on Buying

by Michael R. Solomon

ISBN 13: 9780273726975

Format: Paperback (224 pages)
Publisher: Prentice Hall
Published: 04 Jun 2009

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Essentials of Marketing Research

by Tony Proctor

ISBN 13: 9780273625315

Format: Paperback (384 pages)
Publisher: Financial Times/ Prentice Hall
Published: 17 Apr 1997
Other Format: Paperback

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The Fake Factor: Why we love brands but buy fakes

by Sarah McCartney

ISBN 13: 9781904879428

Format: Paperback (224 pages)
Publisher: Cyan Books and Marshall Cavendish
Published: 08 Dec 2005

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Consumer Behaviour: A European Perspective

by Michael R. Solomon,Gary Bamossy,Prof Søren Askegaard,Margaret K. Hogg

ISBN 13: 9780273687528

Format: Paperback (728 pages)
Publisher: Financial Times/ Prentice Hall
Published: 23 Mar 2006
Other Format: Paperback

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Interviewing (Market Research)

by Paul N. Hague

ISBN 13: 9780749409180

Format: Paperback (144 pages)
Publisher: Kogan Page Ltd
Published: 30 Apr 1993

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Strategic Business Planning: A Marketing Perspective

by George S. Day

ISBN 13: 9780314778840

Format: Paperback (200 pages)
Publisher: West Publishing Co
Published: 13 Apr 1984

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Consumer Behavior: Buying, Having, and Being

by Michael R. Solomon

ISBN 13: 9780133766172

Format: Paperback (704 pages)
Publisher: Prentice-Hall
Published: Oct 1995

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Changing Consumer Behaviour

by Robert East

ISBN 13: 9780304325337

Format: Paperback (252 pages)
Publisher: Thomson Learning
Published: 11 Jul 1991
Other Format: Hardcover

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