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Managing the Customer Experience: Turning Customers into Advocates

by Mr Shaun Smith,Joe Wheeler

ISBN 13: 9780273661955

Format: Paperback (272 pages)
Publisher: Financial Times/ Prentice Hall
Published: 04 Sep 2002

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Creating a Company for Customers: How to Build and Lead a Market Driven Organisation (Financial Times Series)

by Prof Malcolm Mcdonald, Prof Martin Christopher, Dr Simon Knox, Prof Adrian Payne

ISBN 13: 9780273642497

Format: Hardcover (256 pages)
Publisher: Financial Times/ Prentice Hall
Published: 13 Dec 2000

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Customer Relationship Management: A Databased Approach

by V. Kumar,Werner Reinartz

ISBN 13: 9780471271338

Format: Paperback (352 pages)
Publisher: John Wiley & Sons
Published: 06 Sep 2005

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One to One Fieldbook: A Complete Toolkit for Implementing Tool Marketing

by Don Peppers, Martha Rogers

ISBN 13: 9780385493697

Format: Paperback (432 pages)
Publisher: Bantam Doubleday Dell Publishing Group
Published: 01 Feb 1999
Other Format: Paperback

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Raving Fans : A Revolutionary Approach to Customer Service

by Sheldon Bowles,Kenneth Blanchard

ISBN 13: 9780006530695

Format: Paperback (160 pages)
Publisher: Harper
Published: 01 Sep 2011

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Customer Intimacy: Pick Your Partners, Shape Your Culture, Win Together

by Fred Wiersema

ISBN 13: 9780002558211

Format: Hardcover (240 pages)
Publisher: HarperCollins Business
Published: 03 Mar 1997

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The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (MARKETING/SALES/ADV & PROMO)

by Richard Hodge,Lou Schachter

ISBN 13: 9780071470278

Format: Illustrated (272 pages)
Publisher: McGraw-Hill Education
Published: 01 Mar 2006

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Lean Solutions: How Companies and Customers Can Create Value and Wealth Together

by Daniel T. Jones, James P. Womack

ISBN 13: 9780743275958

Format: Hardcover (368 pages)
Publisher: Simon & Schuster
Published: 03 Oct 2005
Other Format: Paperback

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Simply Better: Winning and Keeping Customers by Delivering What Matters Most

by Patrick Barwise,Sean Meehan

ISBN 13: 9780875843988

Format: Illustrated (216 pages)
Publisher: Harvard Business Review Press
Published: 12 Aug 2004

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Enterprise One To One: Strategies for Competing And Winning Customers in the Interactive Age

by Don Peppers,Martha Rogers

ISBN 13: 9780749918149

Format: Paperback (464 pages)
Publisher: Piatkus
Published: 26 Mar 1998

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High Value Low Cost: How to Create Profitable Customer Delight (Financial Times Series)

by Brian Plowman

ISBN 13: 9780273604372

Format: Hardcover (267 pages)
Publisher: Financial Times/ Prentice Hall
Published: 05 Aug 1994

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Competing on Value: Bridging the Gap Between Brand and Customer Value (Financial Times Series)

by Dr Simon Knox, Stan Maklan

ISBN 13: 9780273631057

Format: Hardcover (288 pages)
Publisher: Financial Times/ Prentice Hall
Published: 25 Mar 1998

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