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Essentials of Services Marketing (The Dryden Press series in marketing.) Essentials of Services Marketing (The Dryden Press series in marketing.) by K. Douglas Hoffman,John E. G. Bateson

Essentials of Services Marketing (The Dryden Press series in marketing.)

by K. Douglas Hoffman,John E. G. Bateson


ISBN 13: 9780030152177

Format: Hardcover (576 pages)
Publisher: South-Western
Published: 08 Mar 1997

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The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (MARKETING/SALES/ADV & PROMO) The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (MARKETING/SALES/ADV & PROMO) by Richard Hodge,Lou Schachter

The Mind of the Customer: How the World's Leading Sales Forces Accelerate Their Customers' Success (MARKETING/SALES/ADV & PROMO)

by Richard Hodge,Lou Schachter


ISBN 13: 9780071470278

Format: Illustrated (272 pages)
Publisher: McGraw-Hill Education
Published: 01 Mar 2006

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The Customer Service Activity Book: 50 Activities for Inspiring Exceptional Service The Customer Service Activity Book: 50 Activities for Inspiring Exceptional Service by Doane

The Customer Service Activity Book: 50 Activities for Inspiring Exceptional Service

by Doane


ISBN 13: 9780814472590

Format: Paperback (304 pages)
Publisher: Amacom
Published: 01 Apr 2005

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The Big Book of Customer Service Training Games (Big Book Series): Quick, Fun Activities for Training Customer Service Reps, Salespeople, and Anyone Else Who Deals With Customers The Big Book of Customer Service Training Games (Big Book Series): Quick, Fun Activities for Training Customer Service Reps, Salespeople, and Anyone Else Who Deals With Customers by Peggy Carlaw

The Big Book of Customer Service Training Games (Big Book Series): Quick, Fun Activities for Training Customer Service Reps, Salespeople, and Anyone Else Who Deals With Customers

by Peggy Carlaw


ISBN 13: 9780070779747

Format: Paperback (224 pages)
Publisher: McGraw-Hill Education
Published: 01 Oct 1998

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Enterprise One To One: Strategies for Competing And Winning Customers in the Interactive Age Enterprise One To One: Strategies for Competing And Winning Customers in the Interactive Age by Don Peppers,Martha Rogers

Enterprise One To One: Strategies for Competing And Winning Customers in the Interactive Age

by Don Peppers,Martha Rogers


ISBN 13: 9780749918149

Format: Paperback (464 pages)
Publisher: Piatkus
Published: 26 Mar 1998

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Competing on Value: Bridging the Gap Between Brand and Customer Value (Financial Times Series) Competing on Value: Bridging the Gap Between Brand and Customer Value (Financial Times Series) by Dr Simon Knox, Stan Maklan

Competing on Value: Bridging the Gap Between Brand and Customer Value (Financial Times Series)

by Dr Simon Knox, Stan Maklan


ISBN 13: 9780273631057

Format: Hardcover (288 pages)
Publisher: Financial Times/ Prentice Hall
Published: 25 Mar 1998

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Building Great Customer Experiences Building Great Customer Experiences by Colin Shaw,John Ivens

Building Great Customer Experiences

by Colin Shaw,John Ivens


ISBN 13: 9780333990131

Format: Illustrated (242 pages)
Publisher: AIAA
Published: 13 Sep 2002
Other Format: Illustrated

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Driving Customer Equity: How Customer Lifetime Value is Reshaping Corporate Strategy Driving Customer Equity: How Customer Lifetime Value is Reshaping Corporate Strategy by Roland T. Rust

Driving Customer Equity: How Customer Lifetime Value is Reshaping Corporate Strategy

by Roland T. Rust


ISBN 13: 9780684864662

Format: Illustrated (308 pages)
Publisher: Free Press
Published: 27 Jun 2000

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Customer Loyalty: How to Earn It, How to Keep It (Jossey-Bass Business & Management) Customer Loyalty: How to Earn It, How to Keep It (Jossey-Bass Business & Management) by Jill Griffin

Customer Loyalty: How to Earn It, How to Keep It (Jossey-Bass Business & Management)

by Jill Griffin


ISBN 13: 9780787963880

Format: Paperback (272 pages)
Publisher: Jossey-Bass
Published: 25 Sep 2002
Other Format: Paperback

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Return on Customer: Creating maximum value from your scarcest resource Return on Customer: Creating maximum value from your scarcest resource by Don Peppers,Martha Rogers,Ph.D.

Return on Customer: Creating maximum value from your scarcest resource

by Don Peppers,Martha Rogers,Ph.D.


ISBN 13: 9781904879343

Format: Paperback (256 pages)
Publisher: Cyan Books and Marshall Cavendish
Published: 15 Sep 2005

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Total Customer Service: The Ultimate Weapon Total Customer Service: The Ultimate Weapon by William H. Davidow,Bro Uttal

Total Customer Service: The Ultimate Weapon

by William H. Davidow,Bro Uttal


ISBN 13: 9780060920098

Format: Paperback (240 pages)
Publisher: HarperCollins
Published: 07 Aug 1990
Other Format: Hardcover

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Indispensable: How to Become the Company That Your Customers Can't Live Without Indispensable: How to Become the Company That Your Customers Can't Live Without by Joe Calloway

Indispensable: How to Become the Company That Your Customers Can't Live Without

by Joe Calloway


ISBN 13: 9780471703082

Format: Hardcover (240 pages)
Publisher: Wiley
Published: 15 Apr 2005

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