Buy Used and New Product Management Books

Product Development for the Service Sector: Lessons from Market Leaders

by Robert G. Cooper, Scott Edgett

ISBN 13: 9780738201054

Format: Paperback (288 pages)
Publisher: Perseus Books
Published: 01 Oct 1999

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The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organizations

by Adam Morgan

ISBN 13: 9780470860823

Format: Illustrated (352 pages)
Publisher: Wiley
Published: 06 Aug 2004

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Purple Cow: Transform Your Business by Being Remarkable

by Seth Godin

ISBN 13: 9781591840213

Format: Hardcover (145 pages)
Publisher: Portfolio
Published: May 2003
Other Format: Hardcover, Illustrated, Paperback

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Creating Passion Brands: Getting to the Heart of Branding

by Helen Edwards,Derek Day

ISBN 13: 9780749443702

Format: Hardcover (320 pages)
Publisher: Kogan Page
Published: 03 Jun 2005

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Successful Product Management (Marketing in Action)

by Stephen Morse

ISBN 13: 9780749411299

Format: Paperback (130 pages)
Publisher: Kogan Page Ltd
Published: 30 May 1994
Other Format: Paperback

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If You're So Brilliant...How Come Your Brand Isn't Working Hard Enough?: The Essential Guide to Brand Management

by Peter Cheverton

ISBN 13: 9780749437282

Format: Paperback (180 pages)
Publisher: Kogan Page Ltd
Published: 03 Apr 2002

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Mass Affluence: Seven New Rules of Marketing to Today's Consumer

by Brian Johnson, Paul Nunes

ISBN 13: 9781591391968

Format: Hardcover (269 pages)
Publisher: Harvard Business School Press
Published: 01 Aug 2004

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Storytelling: Branding in Practice

by Klaus Fog, Christian Budtz, Baris Yakaboylu

ISBN 13: 9783540235019

Format: Hardcover (238 pages)
Publisher: Springer
Published: 06 Dec 2004

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Pocket Guide to the Marketing Plan

by Malcolm McDonald, Peter Morris, George Parkin

ISBN 13: 9780750626422

Format: Paperback (96 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 06 Nov 1995

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Positioning: The Battle for Your Mind

by Al Ries, Jack Trout

ISBN 13: 9780070652644

Format: Hardcover (212 pages)
Publisher: McGraw-Hill Inc.,US
Published: 01 Nov 1985

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Spark: Be More Innovative Through Co-creation

by John Winsor

ISBN 13: 9781419503160

Format: Hardcover (304 pages)
Publisher: Kaplan Business
Published: 01 Nov 2005

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The Inventor's Bible: How to Market and License Your Brilliant Ideas (Inventor's Bible: How to Market & License Your Brilliant Ideas)

by Sir Ronald Louis Docie

ISBN 13: 9781580081207

Format: Paperback (376 pages)
Publisher: Ten Speed Press
Published: 05 Jan 2010

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