Buy Used and New Product Management Books

Experience Economy, The: Work Is Theatre & Every Business a Stage: Work Is Theatre and Every Business a Stage

by James H Gilmore, B. Joseph Pine Ii

ISBN 13: 9780875848198

Format: Hardcover (254 pages)
Publisher: Harvard Business School Press
Published: 01 May 1999

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Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity

by Jean Noel Kapferer

ISBN 13: 9780749420697

Format: Paperback (443 pages)
Publisher: Kogan Page Ltd
Published: 21 Sep 1997
Other Format: Hardcover, Paperback

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Successful Product Management (Sales & Marketing Series)

by Stephen Morse

ISBN 13: 9780749427023

Format: Paperback (164 pages)
Publisher: Kogan Page
Published: 28 Jun 1998
Other Format: Paperback

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The Product Manager's Handbook

by Linda Gorchels

ISBN 13: 9780658001352

Format: Hardcover (304 pages)
Publisher: McGraw-Hill Education
Published: 01 Jan 2000
Other Format: Hardcover

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Winning at New Products: Accelerating the Process from Idea to Launch

by Robert G. Cooper

ISBN 13: 9780201563818

Format: Paperback (384 pages)
Publisher: Perseus Books,U.S.
Published: Oct 1993
Other Format: Hardcover, Paperback

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Winning at New Products: Accelerating the Process from Idea to Launch

by Robert G. Cooper

ISBN 13: 9780738204635

Format: Paperback (448 pages)
Publisher: Basic Books
Published: 03 May 2001
Other Format: Hardcover, Paperback

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Uncommon Practice: People Who Deliver a Great Brand Experience

by Mr Shaun Smith,Mr Andy Milligan

ISBN 13: 9780273659365

Format: Paperback (192 pages)
Publisher: Financial Times/ Prentice Hall
Published: 20 May 2002

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Sales and Marketing the Six Sigma Way

by Tom Gorman, Michael Webb

ISBN 13: 9781419521508

Format: Hardcover (298 pages)
Publisher: Kaplan Business
Published: 01 Aug 2006

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The Brand Chartering: How Brand Organisations Learn 'Living Scripts' (Economist Intelligence Unit)

by Chris Macrae

ISBN 13: 9780201877434

Format: Hardcover (413 pages)
Publisher: Addison Wesley
Published: 03 Apr 1996

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Kellogg on Branding: The Marketing Faculty of theKellogg School of Management

by Alice M. Tybout

ISBN 13: 9780471690160

Format: Illustrated (352 pages)
Publisher: Wiley
Published: 25 Oct 2005

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Managing Innovation, Design and Creativity, 2nd Edition

by Bettina von Stamm

ISBN 13: 9780470510667

Format: Illustrated (592 pages)
Publisher: Wiley
Published: 14 Mar 2008

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Marketing Management: United States Edition

by Philip T. Kotler, Kevin Lane Keller

ISBN 13: 9780131457577

Format: Hardcover (729 pages)
Publisher: Prentice Hall of India
Published: 01 Jan 2006

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