Marketing Strategy (The Dryden Press Series in Marketing)
by etc., O.C. Ferrell, David Luck, Michael D. Hartline, George H. Lucas Jr
ISBN 13: 9780030248016
Format: Paperback (407 pages) Publisher: Thomson Learning Published: 24 Jul 1998 Other Format: Paperback
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Marketing: Concepts and Strategies
by Sally Dibb, Lyndon Simkin, William M. Pride, O. C. Ferrell
ISBN 13: 9780395669280
Format: Paperback (848 pages) Publisher: Houghton Mifflin (Academic) Published: 31 Mar 1994 Other Format: Paperback
Business Ethics: Ethical Decision Making and Cases
by O.C. Ferrell,John Fraedrich
ISBN 13: 9780618124145
Format: Paperback (444 pages) Publisher: Houghton Mifflin (Academic) Published: 01 Nov 2001
Business Ethics: New Challenges for Business Schools and Corporate Leaders
by
ISBN 13: 9780765614582
Format: Hardcover (286 pages) Publisher: M.E. Sharpe Published: 30 Sep 2004
Marketing Strategy
by O.C. Ferrell
ISBN 13: 9780030321030
Format: Paperback (384 pages) Publisher: South-Western, Division of Thomson Learning Published: 25 Aug 2001 Other Format: Paperback