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Marketing Strategy (The Dryden Press Series in Marketing)

by etc., O.C. Ferrell, David Luck, Michael D. Hartline, George H. Lucas Jr

ISBN 13: 9780030248016

Format: Paperback (407 pages)
Publisher: Thomson Learning
Published: 24 Jul 1998

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Marketing: Concepts and Strategies

by Sally Dibb, Lyndon Simkin, William M. Pride, O. C. Ferrell

ISBN 13: 9780395669280

Format: Paperback (848 pages)
Publisher: Houghton Mifflin (Academic)
Published: 31 Mar 1994
Other Format: Paperback

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Business Ethics: New Challenges for Business Schools and Corporate Leaders

by

ISBN 13: 9780765614582

Format: Hardcover (286 pages)
Publisher: M.E. Sharpe
Published: 30 Sep 2004

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