Brand Warriors: Corporate Leaders Share Their Winning Strategies
by Fiona Gilmore
ISBN 13: 9780006388920
Format: Paperback (288 pages) Publisher: HarperCollins Business Published: 15 Feb 1999
Save for later
Strategic Brand Management: Building, Measuring, and Managing Brand Equality
by Kevin Keller
ISBN 13: 9780131888593
Format: Hardcover (720 pages) Publisher: Prentice Hall Published: 13 Jun 2007 Other Format: Hardcover, Paperback
BrandDigital: Simple Ways Top Brands Succeed in the Digital World: 0: 1
by Allen P. Adamson
ISBN 13: 9780230606043
Format: Hardcover (288 pages) Publisher: Palgrave Macmillan Published: 22 Aug 2008
Strategic Marketing for Non-Profit Organizations
by Philip T. Kotler,Alan Andreasen
ISBN 13: 9780132325479
Format: Hardcover (528 pages) Publisher: Pearson Published: 27 Nov 1995
Quality: Total Customer Service ("Sunday Times" Business Skills S.)
by Lynda King Taylor
ISBN 13: 9780712656672
Format: Paperback (320 pages) Publisher: Random House Business Books Published: 07 Oct 1993 Other Format: Hardcover, Paperback
Marketing Management
by Russell S. Winer
ISBN 13: 9780321014214
Format: Paperback (576 pages) Publisher: Pearson Published: 05 Aug 1999
Valuing Your Customers: From Quality Information to Quality Relationships Through Database Marketing (Quality in Action)
by Angus Jenkinson
ISBN 13: 9780077079505
Format: Hardcover (384 pages) Publisher: McGraw-Hill Education / Europe, Middle East & Africa Published: 01 Aug 1995
Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge
by Geoffrey A. Moore
ISBN 13: 9781900961585
Format: Paperback (160 pages) Publisher: Capstone Published: 01 Jan 1998 Other Format: Hardcover, Illustrated
How to Hire and Develop Your Next Top Performer: The Four Factors That Make Great Salespeople
by Herbert Greenberg,Harold Weinstein,Patrick Sweeney
ISBN 13: 9780071362443
Format: Hardcover (256 pages) Publisher: McGraw-Hill Inc.,US Published: 01 Oct 2000
The CIM Handbook of Selling and Sales Strategy (Marketing Series: Practitioner)
by David Jobber
ISBN 13: 9780750631167
Format: Paperback (352 pages) Publisher: Butterworth-Heinemann Ltd Published: 08 Oct 1997
Marketing Management & Strategy
by Mr Peter Doyle
ISBN 13: 9780132622394
Format: Paperback (488 pages) Publisher: Financial Times/ Prentice Hall Published: 10 Nov 1997 Other Format: Paperback
Marketing: A Resource Book
by Andy Hutchings
ISBN 13: 9780273607359
Format: Paperback (352 pages) Publisher: Financial Times/ Prentice Hall Published: 10 May 1995