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Selling the Invisible: A Field Guide to Modern Marketing Selling the Invisible: A Field Guide to Modern Marketing by Harry Beckwith

Selling the Invisible: A Field Guide to Modern Marketing

by Harry Beckwith


ISBN 13: 9781587990663

Format: Hardcover (272 pages)
Publisher: Texere Publishing
Published: 01 Mar 2001
Other Format: Hardcover

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Samurai Selling: The Ancient Art of Modern Service Samurai Selling: The Ancient Art of Modern Service by Chuck Laughlin

Samurai Selling: The Ancient Art of Modern Service

by Chuck Laughlin


ISBN 13: 9780312118853

Format: Paperback (176 pages)
Publisher: St. Martin's Griffin
Published: 15 Dec 1994

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Key Account Management: Learning from supplier and customer perspectives (Cim Professional) Key Account Management: Learning from supplier and customer perspectives (Cim Professional) by Malcolm McDonald,Beth Rogers

Key Account Management: Learning from supplier and customer perspectives (Cim Professional)

by Malcolm McDonald,Beth Rogers


ISBN 13: 9780750632782

Format: Paperback (224 pages)
Publisher: Butterworth-Heinemann
Published: 05 May 1998

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Moments of Truth Moments of Truth by Jan Carlzon

Moments of Truth

by Jan Carlzon


ISBN 13: 9780060915803

Format: Paperback (160 pages)
Publisher: Harper Business
Published: 29 Mar 2001

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100 Tips for Hoteliers: What Every Successful Hotel Professional Needs to Know and Do 100 Tips for Hoteliers: What Every Successful Hotel Professional Needs to Know and Do by Peter Venison

100 Tips for Hoteliers: What Every Successful Hotel Professional Needs to Know and Do

by Peter Venison


ISBN 13: 9780595367269

Format: Paperback (172 pages)
Publisher: iUniverse
Published: 20 Dec 2005

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Killer Web Content: Make the Sale, Deliver the Service, Build the Brand Killer Web Content: Make the Sale, Deliver the Service, Build the Brand by Gerry McGovern

Killer Web Content: Make the Sale, Deliver the Service, Build the Brand

by Gerry McGovern


ISBN 13: 9780713677041

Format: Paperback (220 pages)
Publisher: A & C Black Publishers Ltd
Published: 27 Nov 2006

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Relationship Marketing: Exploring relational strategies in marketing Relationship Marketing: Exploring relational strategies in marketing by Mr John Egan

Relationship Marketing: Exploring relational strategies in marketing

by Mr John Egan


ISBN 13: 9780273646129

Format: Paperback (248 pages)
Publisher: Financial Times/ Prentice Hall
Published: 11 Jun 2001

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One To One Future: Building Business Relationships One Customer at a Time One To One Future: Building Business Relationships One Customer at a Time by Don Peppers,Martha Rogers

One To One Future: Building Business Relationships One Customer at a Time

by Don Peppers,Martha Rogers


ISBN 13: 9780749914929

Format: Paperback (464 pages)
Publisher: Piatkus
Published: 30 May 1996

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The Buzz: 50 Little Things That Make a Big Difference to Worldclass Customer Service The Buzz: 50 Little Things That Make a Big Difference to Worldclass Customer Service by David Freemantle

The Buzz: 50 Little Things That Make a Big Difference to Worldclass Customer Service

by David Freemantle


ISBN 13: 9781857883473

Format: Paperback (126 pages)
Publisher: Nicholas Brealey Publishing
Published: 23 Sep 2004

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Services Marketing European Perspectives Services Marketing European Perspectives by Chris Lovelock,Barbara Lewis,Sandra Vandermerwe

Services Marketing European Perspectives

by Chris Lovelock,Barbara Lewis,Sandra Vandermerwe


ISBN 13: 9780130959911

Format: Paperback (736 pages)
Publisher: Financial Times/ Prentice Hall
Published: 11 Mar 1999
Other Format: Hardcover, Paperback

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Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success by Leonard L. Berry

Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success

by Leonard L. Berry


ISBN 13: 9780684845111

Format: Illustrated (288 pages)
Publisher: Free Press
Published: 04 May 1999

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Successful Customer Care In A Week (Successful Business in a Week S.) Successful Customer Care In A Week (Successful Business in a Week S.) by John H. Wellemin

Successful Customer Care In A Week (Successful Business in a Week S.)

by John H. Wellemin


ISBN 13: 9780340627402

Format: Paperback (96 pages)
Publisher: Hodder Arnold H&S
Published: 02 Feb 1995

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