Marketing Management: United States Edition
by Philip T. Kotler, Kevin Lane Keller
ISBN 13: 9780131457577
Format: Hardcover (729 pages) Publisher: Prentice Hall of India Published: 01 Jan 2006
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The Cult of the Luxury Brand: Inside Asia's Love Affair with Luxury
by Radha Chadha, Paul Husband
ISBN 13: 9781904838050
Format: Hardcover (300 pages) Publisher: Nicholas Brealey International Published: 09 Nov 2006
Retail Product Management: Buying and Merchandising
by Rosemary Varley
ISBN 13: 9780415327152
Format: Paperback (296 pages) Publisher: Routledge Published: 19 Dec 2005 Other Format: Paperback
The Invisible Grail: How Brands Can Use Words to Engage with Audiences
by John Simmons
ISBN 13: 9781904879695
Format: Paperback (240 pages) Publisher: Cyan Books and Marshall Cavendish Published: 09 Feb 2006
Brand Success: How the World's Top 100 Brands Thrive and Survive
by Matt Haig
ISBN 13: 9780749462871
Format: Paperback (304 pages) Publisher: Kogan Page Published: 03 May 2011
Lovemarks: The Future Beyond Brands
by Kevin Roberts
ISBN 13: 9781576872703
Format: Hardcover (240 pages) Publisher: powerHouse Books,U.S. Published: 02 Feb 2006
Product Strategy for High Technology Companies: Accelerating Your Business to Web Speed (MARKETING/SALES/ADV & PROMO)
by Michael E. McGrath
ISBN 13: 9780071362467
Format: Illustrated (400 pages) Publisher: McGraw Hill Published: 16 Oct 2000
The Fall of Advertising and the Rise of PR
by Al Ries,Laura Ries
ISBN 13: 9780060081997
Format: Illustrated (320 pages) Publisher: HarperBus Published: 07 Oct 2004
Brand Stretch: Why 1 in 2 Extensions Fail, and How to Beat the Odds
by David Taylor
ISBN 13: 9780470862117
Format: Illustrated (178 pages) Publisher: Wiley Published: 20 Feb 2004
Marketing Management: Providing, Communicating and Delivering Value
by Bradley
ISBN 13: 9780130653437
Format: Textbook Binding (990 pages) Publisher: Prentice Hall Published: 31 Mar 1995
The Brand Mindset: Five Essential Strategies for Building Brand Advantage Throughout Your Company (MARKETING/SALES/ADV & PROMO)
by Duane Knapp
ISBN 13: 9780071347952
Format: Illustrated (304 pages) Publisher: McGraw Hill Published: 01 Nov 1999
Brain Tattoos: Creating Unique Brands That Stick in Your Customers' Minds
by Karen Post,Jeffrey H. Gitomer,Michael Tchong
ISBN 13: 9780814472347
Format: Paperback (208 pages) Publisher: Amacom Published: 10 Dec 2004