Retail Product Management: Buying and Merchandising
by Rosemary Varley
ISBN 13: 9780415327152
Format: Paperback (296 pages) Publisher: Routledge Published: 19 Dec 2005 Other Format: Paperback
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The Ten Faces of Innovation: Ideo's Strategies for Beating the Devil's Advocate and Driving Creativity Throughout Your Organization
by Tom Kelley,Jonathan Littman
ISBN 13: 9780385512077
Format: Illustrated (288 pages) Publisher: Currency Published: 28 Nov 2008
Brand Success: How the World's Top 100 Brands Thrive and Survive
by Matt Haig
ISBN 13: 9780749462871
Format: Paperback (304 pages) Publisher: Kogan Page Published: 03 May 2011
Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time
ISBN 13: 9780749444334
Format: Paperback (272 pages) Publisher: Kogan page Published: 03 Aug 2005
The Product Managers Handbook, 3E
by Linda Gorchels
ISBN 13: 9780071459389
Format: Hardcover (408 pages) Publisher: McGraw-Hill Education Published: 01 Dec 2005 Other Format: Hardcover
Innovation Management and New Product Development
by Dr Paul Trott
ISBN 13: 9780273686439
Format: Paperback (558 pages) Publisher: Financial Times/ Prentice Hall Published: 13 Dec 2004 Other Format: Paperback
Lovemarks: The Future Beyond Brands
by Kevin Roberts
ISBN 13: 9781576872048
Format: Hardcover (215 pages) Publisher: powerHouse Books,U.S. Published: 01 Apr 2004 Other Format: Hardcover
Uncommon Practice: People Who Deliver a Great Brand Experience
by Mr Shaun Smith,Mr Andy Milligan
ISBN 13: 9780273659365
Format: Paperback (192 pages) Publisher: Financial Times/ Prentice Hall Published: 20 May 2002
ISBN 13: 9781576872703
Format: Hardcover (240 pages) Publisher: powerHouse Books,U.S. Published: 02 Feb 2006 Other Format: Hardcover
Strategic Brand Management: Building, Measuring, and Managing Brand Equity
by Kevin Lane Keller
ISBN 13: 9780131201156
Format: Hardcover (784 pages) Publisher: Pearson Published: 10 Nov 1997 Other Format: Hardcover, Paperback
Product Strategy for High Technology Companies: Accelerating Your Business to Web Speed (MARKETING/SALES/ADV & PROMO)
by Michael E. McGrath
ISBN 13: 9780071362467
Format: Illustrated (400 pages) Publisher: McGraw Hill Published: 16 Oct 2000
The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organizations
by Adam Morgan
ISBN 13: 9780470860823
Format: Illustrated (352 pages) Publisher: Wiley Published: 06 Aug 2004