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Brand Sense: Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound "Brand Sense: Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound " by Martin Lindstrom

"Brand Sense: Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound "

by Martin Lindstrom


ISBN 13: 9780743267847

Format: Hardcover (256 pages)
Publisher: The Free Press
Published: 01 Feb 2005

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Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time by Matt Haig

Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time

by Matt Haig


ISBN 13: 9780749444334

Format: Paperback (272 pages)
Publisher: Kogan page
Published: 03 Aug 2005
Other Format: Hardcover

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Brand Failures: The Truth About The 100 Biggest Branding Mistakes Of All Time Brand Failures: The Truth About The 100 Biggest Branding Mistakes Of All Time by Matt Haig

Brand Failures: The Truth About The 100 Biggest Branding Mistakes Of All Time

by Matt Haig


ISBN 13: 9780749439279

Format: Hardcover (256 pages)
Publisher: Kogan Page
Published: 03 Apr 2003
Other Format: Paperback

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Strategic Brand Management: A European Perspective Strategic Brand Management: A European Perspective by Dr Kevin Lane Keller, Dr Tony Aperia, Mats Georgson

Strategic Brand Management: A European Perspective

by Dr Kevin Lane Keller, Dr Tony Aperia, Mats Georgson


ISBN 13: 9780273706328

Format: Paperback (856 pages)
Publisher: Financial Times/ Prentice Hall
Published: 08 May 2008
Other Format: Hardcover, Paperback

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New Product Success Stories: Lessons from Leading Innovators (New Directions in Business) New Product Success Stories: Lessons from Leading Innovators (New Directions in Business) by Nathan Thomas, Robert J. Thomas

New Product Success Stories: Lessons from Leading Innovators (New Directions in Business)

by Nathan Thomas, Robert J. Thomas


ISBN 13: 9780471013204

Format: Hardcover (342 pages)
Publisher: John Wiley & Sons, Inc.
Published: 03 Dec 1994

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Product Leadership: Creating and Launching Superior New Products Product Leadership: Creating and Launching Superior New Products by Robert G. Cooper

Product Leadership: Creating and Launching Superior New Products

by Robert G. Cooper


ISBN 13: 9780738201566

Format: Paperback (336 pages)
Publisher: Perseus Books
Published: 29 Jul 1999

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The Invisible Grail The Invisible Grail by John Simmons

The Invisible Grail

by John Simmons


ISBN 13: 9781587991561

Format: Hardcover (240 pages)
Publisher: Texere Publishing,US
Published: 12 Apr 2003

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From Brand Vision to Brand Evaluation: The strategic process of growing and strengthening brands From Brand Vision to Brand Evaluation: The strategic process of growing and strengthening brands by Leslie de Chernatony

From Brand Vision to Brand Evaluation: The strategic process of growing and strengthening brands

by Leslie de Chernatony


ISBN 13: 9780750667494

Format: Paperback (320 pages)
Publisher: A Butterworth-Heinemann Title
Published: 01 Mar 2006

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Priceless: Turning Ordinary Products into Extraordinary Experiences Priceless: Turning Ordinary Products into Extraordinary Experiences by Diana Lasalle, Terry A Britton

Priceless: Turning Ordinary Products into Extraordinary Experiences

by Diana Lasalle, Terry A Britton


ISBN 13: 9781578517466

Format: Hardcover (208 pages)
Publisher: Harvard Business School Press
Published: 01 Nov 2002

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Moment of Truth: Redefining the Marketing Agenda Moment of Truth: Redefining the Marketing Agenda by Alan Mitchell, Andreas Bauer, Bjoern Bloching, Kai Howaldt

Moment of Truth: Redefining the Marketing Agenda

by Alan Mitchell, Andreas Bauer, Bjoern Bloching, Kai Howaldt


ISBN 13: 9781403998965

Format: Hardcover (200 pages)
Publisher: Palgrave Macmillan
Published: 13 Dec 2005

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Visualizing Project Management Visualizing Project Management by Kevin Forsberg, Hal Mooz, Howard Cotterman

Visualizing Project Management

by Kevin Forsberg, Hal Mooz, Howard Cotterman


ISBN 13: 9780471357605

Format: Hardcover (356 pages)
Publisher: John Wiley & Sons
Published: 03 May 2000
Other Format: Hardcover

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Inside Information: Making Sense of Marketing Data Inside Information: Making Sense of Marketing Data by David Smith,D. V. L. Smith,J. H. Fletcher

Inside Information: Making Sense of Marketing Data

by David Smith,D. V. L. Smith,J. H. Fletcher


ISBN 13: 9780471495437

Format: Illustrated (276 pages)
Publisher: John Wiley & Sons
Published: 16 Jan 2001

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