Consumerism: As a Way of Life
by Steven Miles
ISBN 13: 9780761952152
Format: Paperback (186 pages) Publisher: SAGE Publications Ltd Published: 28 Jul 1998
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Creating Powerful Brands: The strategic route to success in consumer, industrial and service markets (CIM Professional Development)
by Leslie de Chernatony,Leslie de Chernatony,Malcolm McDonald
ISBN 13: 9780750606608
Format: Paperback (282 pages) Publisher: A Butterworth-Heinemann Title Published: 21 Sep 1992
Consumer Psychology for Marketing
by Gordon R. Foxall, Ronald E. Goldsmith
ISBN 13: 9780415046749
Format: Paperback (244 pages) Publisher: Cengage Learning EMEA Published: 01 Mar 1994 Other Format: Mass Market Paperback
The Art and Science of Interpreting Market Research Evidence
by David V. L. Smith,Jonathan H. Fletcher
ISBN 13: 9780470844243
Format: Illustrated (250 pages) Publisher: John Wiley & Sons Published: 01 Apr 2004
Marketing Strategy: The Challenge of the External Environment (Published in association with The Open University)
by David S Mercer
ISBN 13: 9780761958765
Format: Paperback (336 pages) Publisher: SAGE Publications Ltd Published: 05 Feb 1998
Consumer Behaviour: A European Perspective
by Michael R. Solomon,Gary Bamossy,Prof Søren Askegaard,Margaret K. Hogg
ISBN 13: 9780273687528
Format: Paperback (728 pages) Publisher: Financial Times/ Prentice Hall Published: 23 Mar 2006 Other Format: Paperback
Marketing Research: An Applied Orientation (Prentice Hall international editions)
by Naresh Malhotra
ISBN 13: 9780130131621
Format: Paperback (864 pages) Publisher: Pearson Education Published: 01 Feb 1999 Other Format: Paperback
Interviewing (Market Research)
by Paul N. Hague
ISBN 13: 9780749409180
Format: Paperback (144 pages) Publisher: Kogan Page Ltd Published: 30 Apr 1993
Understanding Consumer Behaviour in a Week (Successful Business in a Week)
by Sue Cave
ISBN 13: 9780340782477
Format: Paperback (96 pages) Publisher: Hodder Arnold H&S Published: 29 Jun 2001
What Kids Buy and Why
by Daniel Acuff
ISBN 13: 9780684834481
Format: Hardcover (224 pages) Publisher: The Free Press Published: 24 Nov 1997
Qualitative Research Methods in Public Relations and Marketing Communications
by Immy Holloway, Christine Daymon
ISBN 13: 9780415222747
Format: Paperback (304 pages) Publisher: Routledge Published: 20 Dec 2001
Consumer Behavior
by Leon Schiffman, Leslie Kanuk
ISBN 13: 9780137006700
Format: Paperback (600 pages) Publisher: Pearson Education Published: 15 Aug 2009 Other Format: Hardcover, Paperback