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Advertising as Communication (Studies in Culture and Communication)

by Gillian Dyer

ISBN 13: 9780415027816

Format: Paperback (248 pages)
Publisher: Routledge
Published: 18 Nov 1982

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Language of Advertising (Language in Society S.)

by Torben Vestergaard

ISBN 13: 9780631127437

Format: Paperback (196 pages)
Publisher: John Wiley & Sons
Published: 11 Apr 1985

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Grapevine: The New Art of Word-of-mouth Marketing

by John Butman, Dave Balter

ISBN 13: 9781591841104

Format: Hardcover (288 pages)
Publisher: Portfolio
Published: 30 Mar 2007

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Brand Immortality: How Brands Can Live Long and Prosper

by Hamish Pringle,Peter Field

ISBN 13: 9780749449285

Format: Hardcover (336 pages)
Publisher: Kogan Page
Published: 03 Nov 2008

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Marketing Plans (Professional Development S.)

by Malcolm McDonald

ISBN 13: 9780750622134

Format: Paperback (360 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Feb 1995
Other Format: Paperback

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Consumer Behaviour Marketing Decisions: Advances and Applications in Marketing

by EAST

ISBN 13: 9780133593167

Format: Textbook Binding (384 pages)
Publisher: Financial Times/ Prentice Hall
Published: 09 Apr 1997

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The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources (MARKETING/SALES/ADV & PROMO)

by Neil Rackham

ISBN 13: 9780070522350

Format: Paperback (224 pages)
Publisher: McGraw Hill
Published: 31 Jul 1996

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Advertising Antiques

by Tony Curtis

ISBN 13: 9780862481476

Format: Hardcover (160 pages)
Publisher: Lyle Publications
Published: 16 Aug 1993

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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Adweek Book)

by Adam Morgan

ISBN 13: 9780471242093

Format: Hardcover (304 pages)
Publisher: John Wiley & Sons
Published: 12 Feb 1999
Other Format: Illustrated

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Business Cards: The Art of Saying Hello: No. 1

by Liz Farrelly,Mike Dorrian

ISBN 13: 9781856693868

Format: Audiobook::Import (272 pages)
Publisher: Brp
Published: 01 Nov 2004

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Retail Marketing

by Malcolm Sullivan

ISBN 13: 9781861526021

Format: Paperback (368 pages)
Publisher: Cengage Learning
Published: 28 Mar 2002

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The Public Relations Handbook (Media Practice)

by Alison Theaker

ISBN 13: 9780415213349

Format: Paperback (304 pages)
Publisher: Routledge
Published: 24 May 2001
Other Format: Paperback

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