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Integrated Marketing Communications

by David Pickton,Dr Amanda Broderick

ISBN 13: 9780273625131

Format: Paperback (784 pages)
Publisher: Financial Times/ Prentice Hall
Published: 30 Aug 2000
Other Format: Paperback

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Press Here!: Managing the Media for Free Publicity

by Annie Gurton

ISBN 13: 9780273653844

Format: Paperback (349 pages)
Publisher: Prentice Hall
Published: 10 Aug 2001
Other Format: Paperback

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Advertising Concepts and Copy

by George Felton

ISBN 13: 9780393731590

Format: Paperback (256 pages)
Publisher: W. W. Norton & Co.
Published: 28 Mar 2006

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Copywriting: Successful Writing for Design, Advertising and Marketing

by Mark Shaw

ISBN 13: 9781856695688

Format: Paperback (216 pages)
Publisher: Laurence King
Published: 02 Mar 2009

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Marketing Communications: A European Perspective

by Prof Patrick De Pelsmacker, Prof Maggie Geuens, Joeri Van Den Bergh

ISBN 13: 9780273685005

Format: Paperback (578 pages)
Publisher: Financial Times/ Prentice Hall
Published: 05 Feb 2004
Other Format: Paperback

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Smart Things to Know About Brands (Smart Things to Know About (Stay Smart!) Series)

by John L. Mariotti

ISBN 13: 9781841120393

Format: Paperback (256 pages)
Publisher: Capstone
Published: 01 Oct 1999

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Driven: Inside BMW, the Most Admired Car Company in the World

by David Kiley

ISBN 13: 9780471269205

Format: Illustrated (320 pages)
Publisher: Wiley
Published: 19 Mar 2004

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Sport in the City: The Role of Sport in Economic and Social Regeneration

by Chris Gratton,Ian Henry

ISBN 13: 9780415243490

Format: Paperback (336 pages)
Publisher: Routledge
Published: 26 Apr 2001

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Discourse of Advertising (Interface)

by Guy Cook

ISBN 13: 9780415041713

Format: Paperback (272 pages)
Publisher: Routledge
Published: 26 Nov 1992

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Managing the Customer Experience: Turning Customers into Advocates

by Mr Shaun Smith,Joe Wheeler

ISBN 13: 9780273661955

Format: Paperback (272 pages)
Publisher: Financial Times/ Prentice Hall
Published: 04 Sep 2002

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Selling to Vito: (The Very Important Top Officer)

by Anthony Parinello

ISBN 13: 9781580622240

Format: Paperback (240 pages)
Publisher: Adams Media Corporation
Published: 19 Jul 1999

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The Ultimate Book of Business Brands: Insights from the World's Greatest Brands (The Ultimate Series)

by Des Dearlove, Stuart Crainer

ISBN 13: 9781841120164

Format: Paperback (256 pages)
Publisher: Capstone
Published: 01 Mar 1999
Other Format: Paperback

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