The Idea Writers: Copywriting in a New Media and Marketing Era (Advertising Age)
by Teressa Iezzi,n/a n/a
ISBN 13: 9780230613881
Format: Paperback (224 pages) Publisher: Palgrave Macmillan Published: 14 Jan 2011
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The Public Relations Handbook (Media Practice)
by Alison Theaker
ISBN 13: 9780415213349
Format: Paperback (304 pages) Publisher: Routledge Published: 24 May 2001 Other Format: Paperback
Advertising Antiques
by Tony Curtis
ISBN 13: 9780862481476
Format: Hardcover (160 pages) Publisher: Lyle Publications Published: 16 Aug 1993
The Advertising Handbook (Media Practice)
by Sean Brierley
ISBN 13: 9780415243926
Format: Paperback (320 pages) Publisher: Routledge Published: 22 Nov 2001
Relationship Marketing: Winning and Keeping Customers (CIM Professional Development)
by Adrian Payne,Martin Christopher,Helen Peck,Moira Clark
ISBN 13: 9780750640176
Format: Paperback (320 pages) Publisher: A Butterworth-Heinemann Title Published: 23 Mar 1998
Excellence in Advertising: The Ipa Guide to Best Practice (Chartered Institute of Marketing (Paperback))
by Leslie Butterfield
ISBN 13: 9780750644792
Format: Paperback (328 pages) Publisher: Routledge Published: 24 Sep 1999 Other Format: Paperback
Customer Satisfaction is Worthless Customer Loyalty is Priceless
by Jeffrey Gitomer
ISBN 13: 9781885167309
Format: Hardcover (288 pages) Publisher: Capstone Published: 01 Sep 1999
Understanding Marketing
by Mark Davies
ISBN 13: 9780134904672
Format: Textbook Binding (400 pages) Publisher: Financial Times/ Prentice Hall Published: 26 Sep 1997
Marketing Plans: How to Prepare Them, How to Use Them
by Malcolm McDonald
ISBN 13: 9780750656252
Format: Paperback (664 pages) Publisher: Butterworth-Heinemann Ltd Published: 25 Apr 2002 Other Format: Paperback
Lovemarks: The Future Beyond Brands
by Kevin Roberts
ISBN 13: 9781576872048
Format: Hardcover (215 pages) Publisher: powerHouse Books,U.S. Published: 01 Apr 2004
Differentiate or Die: Survival in Our Era of Killer Competition
by Jack Trout
ISBN 13: 9780471028925
Format: Paperback (240 pages) Publisher: John Wiley & Sons Published: 05 Oct 2001 Other Format: Hardcover
Hope Is Not a Strategy: The 6 Keys to Winning the Complex Sale (MARKETING/SALES/ADV & PROMO)
by Rick Page
ISBN 13: 9780071418713
Format: Illustrated (192 pages) Publisher: McGrawHill Education Published: 14 Apr 2003 Other Format: Hardcover