Buy Used and New Advertising Books

The Lovemarks Effect: Winning In The Consumer Revolution

by Kevin Roberts

ISBN 13: 9781576872673

Format: Hardcover (264 pages)
Publisher: Powerhouse Cultural Entertainment Books
Published: 08 Mar 2006

Save for later

Marketing Plans: How to prepare them, how to use them

by Malcolm McDonald

ISBN 13: 9780750683869

Format: Paperback (704 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Mar 2007
Other Format: Paperback

Save for later

Creative Marketer: Published in association with the Chartered Institute of Marketing (Marketing Series: Practitioner)

by Simon Majaro

ISBN 13: 9780750617086

Format: Paperback (178 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 01 Jul 1993

Save for later

Market-led Strategic Change: Transforming the Process of Going to Market (Professional Development)

by Nigel Piercy

ISBN 13: 9780750632850

Format: Paperback (480 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 15 Oct 1997
Other Format: Hardcover, Paperback

Save for later

Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development)

by Malcolm McDonald, Christopher C.S. Tideman

ISBN 13: 9780750620215

Format: Paperback (220 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 15 Jul 1996

Save for later

Creating Customer Evangelists: Profit from Turning Loyal Customers into a Volunteer Sales Force

by Guy Kawasaki, Ben McConnell, Jackie Huba

ISBN 13: 9780793155613

Format: Hardcover (224 pages)
Publisher: Kaplan Business
Published: 12 Nov 2002

Save for later

Strategic Brand Management: A European Perspective

by Dr Kevin Lane Keller, Dr Tony Aperia, Mats Georgson

ISBN 13: 9780273706328

Format: Paperback (856 pages)
Publisher: Financial Times/ Prentice Hall
Published: 08 May 2008
Other Format: Hardcover

Save for later

Emotional Capital: Capturing Hearts and Minds to Create Lasting Business Success (Capstone Paperbacks S.)

by Kevin Thomson

ISBN 13: 9781841120980

Format: Paperback (366 pages)
Publisher: Capstone
Published: 21 Aug 2000
Other Format: Hardcover

Save for later

Fashion Brands: Branding Style from Armani to Zara

by Mark Tungate

ISBN 13: 9780749442996

Format: Hardcover (243 pages)
Publisher: Kogan Page
Published: 03 Jul 2005
Other Format: Hardcover

Save for later

Decent Exposure: How to Manage Your Own Publicity and Get it Right

by Vincent Yearley

ISBN 13: 9780749401085

Format: Paperback (144 pages)
Publisher: Kogan Page Ltd
Published: 02 Mar 1991

Save for later

Advertising and Popular Culture: 5 (Feminist Perspective on Communication)

by Jib Fowles

ISBN 13: 9780803954830

Format: Illustrated (300 pages)
Publisher: Sage Publications, Inc
Published: 04 Mar 1996

Save for later

Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results

by Jack Mitchell

ISBN 13: 9781401300340

Format: Hardcover (304 pages)
Publisher: Hachette USA
Published: 11 Jun 2003

Save for later