Marketing Plans: How to prepare them, how to use them
by Malcolm McDonald
ISBN 13: 9780750683869
Format: Paperback (704 pages) Publisher: Butterworth-Heinemann Ltd Published: 13 Mar 2007 Other Format: Paperback
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Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development)
by Malcolm McDonald, Christopher C.S. Tideman
ISBN 13: 9780750620215
Format: Paperback (220 pages) Publisher: Butterworth-Heinemann Ltd Published: 15 Jul 1996
Competitive Marketing Strategy for Europe: Developing, Maintaining and Defending Competitive Advantage
by Malcolm McDonald, Linden Brown
ISBN 13: 9780333613511
Format: Paperback (384 pages) Publisher: Palgrave Macmillan Published: 06 May 1994
Marketing Plans
ISBN 13: 9780750601078
Format: Paperback (230 pages) Publisher: Butterworth-Heinemann Published: 01 Mar 1991 Other Format: Paperback
The Marketing Audit: Translating Marketing Theory into Practice (Marketing Series: Practitioner)
by Malcolm McDonald, John Leppard
ISBN 13: 9780750617062
Format: Paperback (192 pages) Publisher: Butterworth-Heinemann Ltd Published: 11 Oct 1993 Other Format: Paperback
How to Sell a Service: Guidelines for Effective Selling in a Service Business (Marketing S.)
ISBN 13: 9780434912292
Format: Hardcover (160 pages) Publisher: William Heinemann Ltd Published: 27 Apr 1986
Marketing Planning for Services (Marketing S.)
by Malcolm McDonald, Adrian Payne
ISBN 13: 9780750625494
Format: Hardcover (336 pages) Publisher: Butterworth-Heinemann Ltd Published: 30 Nov 1995 Other Format: Paperback
Marketing Plans: How to Prepare Them, How to Use Them (Professional Development S.)
ISBN 13: 9780750641166
Format: Paperback (490 pages) Publisher: Heinemann Educational Publishers Published: 30 Apr 1999 Other Format: Paperback
Marketing Plans That Work
by Malcolm McDonald,Warren Keegan
ISBN 13: 9780750673075
Format: Paperback (264 pages) Publisher: A Butterworth-Heinemann Title Published: 30 Nov 2001 Other Format: Paperback
How Come Your Marketing Plans Aren't Working ?: The Essential Guide to Marketing Planning (If You're So Brilliant)
by Malcolm Mcdonald
ISBN 13: 9780749437268
Format: Paperback (208 pages) Publisher: Kogan Page Published: 03 Apr 2002
Marketing Plans: A Complete Guide in Pictures
ISBN 13: 9781119943136
Format: Paperback (168 pages) Publisher: John Wiley & Sons Published: 03 Feb 2012
Marketing Accountability: A New Metrics Model to Measure Marketing Effectiveness
ISBN 13: 9780749462635
Format: Paperback (304 pages) Publisher: Kogan Page Published: 03 Jan 2011