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Marketing Across Cultures

by Usunier, Jean-Claud Usunier

ISBN 13: 9780132361750

Format: Textbook Binding (584 pages)
Publisher: Prentice Hall
Published: 23 Jul 1996
Other Format: Paperback

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Intercultural Business Negotiations: Deal-Making or Relationship Building

by Jean-Claude Usunier

ISBN 13: 9781138577015

Format: Illustrated (374 pages)
Publisher: Routledge
Published: 01 Oct 2018

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Intercultural Business Negotiations: The Deal and/or Relationship Framework

by Jean-Claude Usunier

ISBN 13: 9781138577022

Format: Hardcover (374 pages)
Publisher: Routledge
Published: 21 Sep 2018

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