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Advertising Management: United States Edition

by David A. Aaker, Rajeev Batra, John G. Myers

ISBN 13: 9780133057157

Format: Hardcover (754 pages)
Publisher: Prentice Hall
Published: 12 Dec 1995
Other Format: Paperback

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Advertising Management (Prentice Hall international editions)

by David A. Aaker, Rajeev Batra, John G. Myers

ISBN 13: 9780135209172

Format: Paperback (754 pages)
Publisher: Pearson Education
Published: 01 Dec 1995
Other Format: Hardcover

Save for later