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Global Marketing: A Decision-Oriented Approach

by Svend Hollensen

ISBN 13: 9780273706786

Format: Paperback (752 pages)
Publisher: Financial Times/ Prentice Hall
Published: 26 Apr 2007
Other Format: Paperback

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China CEO: Voices of Experience from 20 International Business Leaders

by Juan Antonio Fernandez,Laurie Underwood

ISBN 13: 9780470821923

Format: Paperback (324 pages)
Publisher: John Wiley & Sons
Published: 12 May 2006

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Global Marketing Management: Changes, Challenges and New Strategies

by Steve Carter, Kiefer Lee

ISBN 13: 9780199267521

Format: Paperback (632 pages)
Publisher: OUP Oxford
Published: 31 Mar 2005
Other Format: Paperback

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International Marketing: Strategy, Planning, Market Entry and Implementation

by Roger Bennett

ISBN 13: 9780749422721

Format: Paperback (400 pages)
Publisher: Kogan Page Ltd
Published: 28 Feb 1998
Other Format: Paperback

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Marketing Management: First European Edition

by Philip Kotler,Kevin Keller,Dr Mairead Brady,Malcolm Goodman,Mr Torben Hansen

ISBN 13: 9780273718567

Format: Hardcover (928 pages)
Publisher: Pearson
Published: 09 Apr 2009

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Global Marketing: Foreign Entry, Local Marketing and Global Management (The Mcgraw-Hill/Irwin Series in Marketing)

by Johny Johansson

ISBN 13: 9780071195638

Format: Hardcover (654 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Jul 2002

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Powers of Persuasion: The Inside Story of British Advertising: 1951-2000

by Winston Fletcher

ISBN 13: 9780199228010

Format: Illustrated (314 pages)
Publisher: OUP UK
Published: 01 Aug 2008

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Commonsense Direct Marketing (Professional Paperbacks)

by Drayton Bird

ISBN 13: 9780749425845

Format: Paperback (356 pages)
Publisher: Kogan Page Ltd
Published: 28 Apr 1998
Other Format: Hardcover, Illustrated, Paperback

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The Principles and Practice of Export Marketing (CIM Professional Development)

by E.P. Hibbert

ISBN 13: 9780434907465

Format: Paperback (352 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 29 Jul 1985

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International Handbook of Market Research Techniques

by Robin Birn

ISBN 13: 9780749438654

Format: Illustrated (620 pages)
Publisher: Kogan Page
Published: 03 Aug 2002

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Global Marketing and Advertising: Understanding Cultural Paradoxes

by Marieke de Mooij

ISBN 13: 9780803959705

Format: Paperback (336 pages)
Publisher: Sage Publications, Inc
Published: 10 Sep 1997
Other Format: Paperback

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Successful Global Account Management: Key Strategies and Tools for Managing Global Customers

by Nick Speare, Kevin Wilson

ISBN 13: 9780749436049

Format: Illustrated (264 pages)
Publisher: Kogan Page
Published: 08 Nov 2001

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