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Risk Issues and Crisis Management: A Casebook of Best Practice (Public Relations in Practice)

by Michael Regester,Judy Larkin

ISBN 13: 9780749423933

Format: Paperback (160 pages)
Publisher: Kogan Page Ltd
Published: 31 Aug 1997
Other Format: Paperback

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The Want Makers: Lifting the Lid Off the World of the Advertising Industry (Coronet Books)

by Eric Clark

ISBN 13: 9780340500675

Format: Paperback (608 pages)
Publisher: Coronet Books
Published: 01 Aug 1989
Other Format: Hardcover

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Marketing Communications: Frameworks, Theories and Applications

by Chris Fill

ISBN 13: 9780131509627

Format: Textbook Binding (280 pages)
Publisher: Prentice-Hall
Published: 29 Mar 1995

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Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership

by Joseph Jaffe

ISBN 13: 9780470137321

Format: Hardcover (320 pages)
Publisher: Wiley
Published: 06 Nov 2007

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Advertising: What it is and How to Do it

by Roderick White

ISBN 13: 9780077077648

Format: Hardcover (272 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Jul 1993
Other Format: Paperback

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Enamel Advertising Signs (Shire Album): 3 (Shire Library)

by Andrew Morley,Christopher Baglee

ISBN 13: 9780747805106

Format: Paperback (40 pages)
Publisher: Shire Publications
Published: 01 Sep 2005

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Hey, Whipple, Squeeze This: A Guide to Creating Great Advertising (Adweek Series)

by Luke Sullivan

ISBN 13: 9780470190739

Format: Paperback (352 pages)
Publisher: John Wiley & Sons
Published: 19 Feb 2008

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How Champions Sell

by Michael Baber

ISBN 13: 9780814403716

Format: Hardcover (298 pages)
Publisher: Amacom
Published: 01 May 1997

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Brand Sense: How to Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound

by Martin Lindstrom

ISBN 13: 9780749443719

Format: Hardcover (256 pages)
Publisher: Kogan Page
Published: 03 Feb 2005

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Beyond Disruption: Changing the Rules in the Marketplace (Adweek Books)

by Jean–Marie Dru

ISBN 13: 9780471218999

Format: Hardcover (304 pages)
Publisher: John Wiley & Sons
Published: 16 May 2002

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Behind the Scenes in Advertising

by Jeremy J.D. Bullmore

ISBN 13: 9781899314928

Format: Hardcover (240 pages)
Publisher: NTC Publications
Published: Jun 1998

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Qualitative Research Methods in Public Relations and Marketing Communications

by Immy Holloway, Christine Daymon

ISBN 13: 9780415222747

Format: Paperback (304 pages)
Publisher: Routledge
Published: 20 Dec 2001

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