by RobertSpector (Author), PatrickD.McCarthy (Author)
When it comes to customer service, American retail giant Nordstrom is the standard against which all other companies are measured. Newly updated and revised, this text provides a candid and uncensored behind-the-scenes look at how Nordstrom has achieved its extraordinary success, with an annual revenue of $4 billion and an army of satisfied customers. The author also cuts through the mystique surrounding Nordstrom culture to show how other firms can imitate the retail legend's example.
Format: Hardcover
Pages: 244
Edition: 2nd Edition
Publisher: John Wiley & Sons
Published: 16 Dec 1999
ISBN 10: 0471354864
ISBN 13: 9780471354864