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Creating Powerful Brands Creating Powerful Brands by Leslie de Chernatony,Malcolm McDonald,Elaine Wallace

Creating Powerful Brands

by Leslie de Chernatony,Malcolm McDonald,Elaine Wallace


ISBN 13: 9781856178495

Format: Paperback (496 pages)
Publisher: A Butterworth-Heinemann Title
Published: 29 Sep 2010

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The Marketing Planner (Marketing Series: Practitioner) The Marketing Planner (Marketing Series: Practitioner) by Malcolm McDonald

The Marketing Planner (Marketing Series: Practitioner)

by Malcolm McDonald


ISBN 13: 9780750600941

Format: Hardcover (160 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 16 Dec 1991
Other Format: Paperback

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Marketing Plans: How to Prepare Them, How to Use Them Marketing Plans: How to Prepare Them, How to Use Them by Malcolm McDonald

Marketing Plans: How to Prepare Them, How to Use Them

by Malcolm McDonald


ISBN 13: 9780750656252

Format: Paperback (664 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 25 Apr 2002
Other Format: Paperback

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The Who's Who of Leeds United (Whos Who of) The Who's Who of Leeds United (Whos Who of) by Malcolm McDonald, Martin Jarred

The Who's Who of Leeds United (Whos Who of)

by Malcolm McDonald, Martin Jarred


ISBN 13: 9781859836316

Format: Hardcover (256 pages)
Publisher: Breedon Books Publishing Co Ltd
Published: 01 Aug 2008

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Marketing Plans: How to prepare them, how to use them Marketing Plans: How to prepare them, how to use them by Malcolm McDonald

Marketing Plans: How to prepare them, how to use them

by Malcolm McDonald


ISBN 13: 9780750683869

Format: Paperback (704 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Mar 2007
Other Format: Paperback

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Key Marketing Concepts (Macmillan business) Key Marketing Concepts (Macmillan business) by Mike Meldrum, Malcolm McDonald

Key Marketing Concepts (Macmillan business)

by Mike Meldrum, Malcolm McDonald


ISBN 13: 9780333645635

Format: Paperback (320 pages)
Publisher: Palgrave Macmillan
Published: 20 Nov 1995

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Key Account Plans: The Practitioners Guide to Profitable Planning Key Account Plans: The Practitioners Guide to Profitable Planning by Lynette Ryals,Malcolm McDonald

Key Account Plans: The Practitioners Guide to Profitable Planning

by Lynette Ryals,Malcolm McDonald


ISBN 13: 9780750683678

Format: Paperback (408 pages)
Publisher: A Butterworth-Heinemann Title
Published: 10 Dec 2007

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Selling Services and Products: A Pictorial Guide for Managers Selling Services and Products: A Pictorial Guide for Managers by Malcolm McDonald, Peter Morris

Selling Services and Products: A Pictorial Guide for Managers

by Malcolm McDonald, Peter Morris


ISBN 13: 9780750600699

Format: Paperback (72 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 01 May 1991

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Strategic Marketing Planning: State-of-the-art Developments (Cranfield Management Research) Strategic Marketing Planning: State-of-the-art Developments (Cranfield Management Research) by Malcolm McDonald

Strategic Marketing Planning: State-of-the-art Developments (Cranfield Management Research)

by Malcolm McDonald


ISBN 13: 9780749420963

Format: Paperback (224 pages)
Publisher: Kogan Page Ltd
Published: 18 Sep 1996

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Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development) Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development) by Malcolm McDonald, Christopher C.S. Tideman

Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development)

by Malcolm McDonald, Christopher C.S. Tideman


ISBN 13: 9780750620215

Format: Paperback (220 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 15 Jul 1996

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Marketing Navigation: How to keep your marketing plan on course to implementation success Marketing Navigation: How to keep your marketing plan on course to implementation success by Edmund Bradford,Steve Erickson,Malcolm McDonald

Marketing Navigation: How to keep your marketing plan on course to implementation success

by Edmund Bradford,Steve Erickson,Malcolm McDonald


ISBN 13: 9781908999245

Format: Paperback (256 pages)
Publisher: Goodfellow Publishers
Published: 28 Sep 2012

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How to Sell a Service: Guidelines for Effective Selling in a Service Business (Professional Development) How to Sell a Service: Guidelines for Effective Selling in a Service Business (Professional Development) by Malcolm McDonald, John Leppard

How to Sell a Service: Guidelines for Effective Selling in a Service Business (Professional Development)

by Malcolm McDonald, John Leppard


ISBN 13: 9780750619004

Format: Paperback (256 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 24 Oct 1993

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