Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
by Malcolm McDonald
ISBN 13: 9780749451493
Format: Paperback (208 pages) Publisher: Kogan Page Published: 03 Nov 2007
Save for later
How Come Your Marketing Plans Aren't Working ?: The Essential Guide to Marketing Planning (If You're So Brilliant)
by Malcolm Mcdonald
ISBN 13: 9780749437268
Format: Paperback (208 pages) Publisher: Kogan Page Published: 03 Apr 2002
Key Account Management: The Route to Profitable Key Supplier Status
by Malcolm McDonald, Peter Cheverton
ISBN 13: 9780749430986
Format: Paperback (256 pages) Publisher: Kogan Page Ltd Published: 01 Oct 1999
Marketing: A complete guide in pictures
by Malcolm McDonald,Peter Morris
ISBN 13: 9780750661980
Format: Paperback (168 pages) Publisher: A Butterworth-Heinemann Title Published: 03 Jul 2004 Other Format: Paperback
Key Marketing Concepts (Macmillan business)
by Mike Meldrum, Malcolm McDonald
ISBN 13: 9780333645635
Format: Paperback (320 pages) Publisher: Palgrave Macmillan Published: 20 Nov 1995
Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing
by Malcolm McDonald, John Leppard
ISBN 13: 9780750604086
Format: Paperback (180 pages) Publisher: Butterworth-Heinemann Ltd Published: 03 Feb 1992
Marketing Plans: How to Prepare Them, How to Use Them
ISBN 13: 9780750656252
Format: Paperback (664 pages) Publisher: Butterworth-Heinemann Ltd Published: 25 Apr 2002 Other Format: Paperback
Selling Services and Products: A Pictorial Guide for Managers
by Malcolm McDonald, Peter Morris
ISBN 13: 9780750600699
Format: Paperback (72 pages) Publisher: Butterworth-Heinemann Ltd Published: 01 May 1991
Marketing Plans: A Complete Guide in Pictures
ISBN 13: 9781119943136
Format: Paperback (168 pages) Publisher: John Wiley & Sons Published: 03 Feb 2012
Competitive Marketing Strategy for Europe: Developing, Maintaining and Defending Competitive Advantage
by Malcolm McDonald, Linden Brown
ISBN 13: 9780333613511
Format: Paperback (384 pages) Publisher: Palgrave Macmillan Published: 06 May 1994