Buy Used and New Malcolm Mc Donald Books

Marketing Plans: How to prepare them, how to use them

by Malcolm McDonald

ISBN 13: 9780750683869

Format: Paperback (704 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Mar 2007
Other Format: Paperback

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Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development)

by Malcolm McDonald, Christopher C.S. Tideman

ISBN 13: 9780750620215

Format: Paperback (220 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 15 Jul 1996

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Strategic Marketing Planning: State-of-the-art Developments (Cranfield Management Research)

by Malcolm McDonald

ISBN 13: 9780749420963

Format: Paperback (224 pages)
Publisher: Kogan Page Ltd
Published: 18 Sep 1996
Other Format: Paperback

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Marketing Plans

by Malcolm McDonald

ISBN 13: 9780750601078

Format: Paperback (230 pages)
Publisher: Butterworth-Heinemann
Published: 01 Mar 1991
Other Format: Paperback

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Marketing in a Nutshell: Key concepts for non-specialists

by Malcolm McDonald, Mike Meldrum

ISBN 13: 9780750681339

Format: Paperback (320 pages)
Publisher: A Butterworth-Heinemann Title
Published: 09 Jan 2007

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Key Marketing Concepts (Macmillan business)

by Mike Meldrum, Malcolm McDonald

ISBN 13: 9780333645635

Format: Paperback (320 pages)
Publisher: Palgrave Macmillan
Published: 20 Nov 1995

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How to Sell a Service: Guidelines for Effective Selling in a Service Business (Marketing S.)

by Malcolm McDonald

ISBN 13: 9780434912292

Format: Hardcover (160 pages)
Publisher: William Heinemann Ltd
Published: 27 Apr 1986

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Marketing Planning for Services (Marketing S.)

by Malcolm McDonald, Adrian Payne

ISBN 13: 9780750625494

Format: Hardcover (336 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 30 Nov 1995
Other Format: Paperback

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Marketing Due Diligence: Reconnecting Strategy to Share Price

by Keith Ward, Malcolm McDonald, Brian Smith

ISBN 13: 9780750667272

Format: Paperback (300 pages)
Publisher: A Butterworth-Heinemann Title
Published: 17 Oct 2005
Other Format: Illustrated

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Marketing: A complete guide in pictures

by Malcolm McDonald,Peter Morris

ISBN 13: 9780750661980

Format: Paperback (168 pages)
Publisher: A Butterworth-Heinemann Title
Published: 03 Jul 2004
Other Format: Paperback

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Key Account Plans: The Practitioners Guide to Profitable Planning

by Lynette Ryals,Malcolm McDonald

ISBN 13: 9780750683678

Format: Paperback (408 pages)
Publisher: A Butterworth-Heinemann Title
Published: 10 Dec 2007

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Marketing Plans

by Malcolm McDonald

ISBN 13: 9780434913008

Format: Paperback (230 pages)
Publisher: Heinemann Professional
Published: 11 Sep 1989
Other Format: Paperback

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