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Reverse Psychology Marketing: The Death of Traditional Marketing and the Rise of the New "Pull" Game

by Indrajit Sinha,Thomas Foscht

ISBN 13: 9780230507548

Format: Hardcover (192 pages)
Publisher: Palgrave Macmillan
Published: 22 Nov 2006

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European Retail Research: 2011 | Volume 25 Issue I

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ISBN 13: 9783834930934

Format: Paperback (180 pages)
Publisher: Gabler Verlag
Published: 09 May 2011

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