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Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solutions, and Close More Deals

by Erik Peterson,Tim Riesterer

ISBN 13: 9780071750905

Format: Hardcover (272 pages)
Publisher: McGraw-Hill Professional
Published: 01 Apr 2011

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Customer Message Management: Increasing Marketing's Impact on Selling: Selling More Through Customer-Ready (American Marketing Association)

by Tim Riesterer

ISBN 13: 9780324313161

Format: Hardcover (192 pages)
Publisher: South-Western, Division of Thomson Learning
Published: 15 Sep 2005

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