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Strategic Brand Management in Higher Education (Routledge Studies in Marketing) Strategic Brand Management in Higher Education (Routledge Studies in Marketing) by Bang Nguyen,T.C Melewar,Jane Hemsley-Brown

Strategic Brand Management in Higher Education (Routledge Studies in Marketing)

by Bang Nguyen,T.C Melewar,Jane Hemsley-Brown


ISBN 13: 9781032178363

Format: Paperback (292 pages)
Publisher: Routledge
Published: 30 Sep 2021

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