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The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Communication (Routledge Paperback))

by Helen Katz

ISBN 13: 9780415873543

Format: Paperback (228 pages)
Publisher: Routledge
Published: 09 Jul 2010

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The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research and Buying (LEA's Communication) (LEA's Communication Series)

by Helen Katz

ISBN 13: 9780805857184

Format: Paperback (201 pages)
Publisher: Routledge
Published: 13 Jun 2006

Save for later