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B2B Brand Management B2B Brand Management by Philip Kotler,Waldemar Pfoertsch,I. Michi

B2B Brand Management

by Philip Kotler,Waldemar Pfoertsch,I. Michi


ISBN 13: 9783642064708

Format: Paperback (373 pages)
Publisher: Springer
Published: 12 Feb 2010

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