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What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds by Rex Briggs, Greg Stuart

What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds

by Rex Briggs, Greg Stuart


ISBN 13: 9781419584336

Format: Hardcover (304 pages)
Publisher: Kaplan Business
Published: 01 Sep 2006

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