Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki (MARKETING/SALES/ADV & PROMO)
by Rohit Bhargava
ISBN 13: 9780071545211
Format: Illustrated (256 pages) Publisher: McGraw-Hill Education Published: 01 May 2008
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Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action: How to Establish Influence, Create Passionate ... Become the Most Trusted Expert in Your Field
ISBN 13: 9781118137536
Format: Hardcover (224 pages) Publisher: John Wiley & Sons Published: 06 Jun 2012