Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki (MARKETING/SALES/ADV & PROMO)

Used
Illustrated
2008
$3.25

A guide for brands on putting back the missing ingredient in marketing to build loyal customers. It also helps foster consumer (and employee) evangelists, and create a connection that goes beyond profit.

Synopsis

A guide for brands on putting back the missing ingredient in marketing to build loyal customers. It also helps foster consumer (and employee) evangelists, and create a connection that goes beyond profit.

$3.25

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More Information

Format: Illustrated
Pages: 256
Edition: Illustrated
Publisher: McGraw-Hill Education
Published: 01 May 2008
ISBN 10: 0071545212
ISBN 13: 9780071545211

Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki (MARKETING/SALES/ADV & PROMO)

Used

$3.25

Synopsis

$3.25

More Information