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Managing Brand Equity: Capitalizing on the Value o of a Brand Name: Capitalizing on the Value of a Brand Name Managing Brand Equity: Capitalizing on the Value o of a Brand Name: Capitalizing on the Value of a Brand Name by Aaker

Managing Brand Equity: Capitalizing on the Value o of a Brand Name: Capitalizing on the Value of a Brand Name

by Aaker


ISBN 13: 9780029001011

Format: Illustrated (224 pages)
Publisher: Jossey Bass
Published: 01 Sep 1991

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Used : $3.39  
 
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Building Strong Brands Building Strong Brands by Aaker

Building Strong Brands

by Aaker


ISBN 13: 9780029001516

Format: Illustrated (390 pages)
Publisher: Jossey Bass
Published: 01 Dec 1995
Other Format: Paperback

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Used : $4.59  
 
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Strategic Market Management, 12th Edition (Strategic Market Managment) Strategic Market Management, 12th Edition (Strategic Market Managment) by Aaker

Strategic Market Management, 12th Edition (Strategic Market Managment)

by Aaker


ISBN 13: 9781119802860

Format: Paperback
Publisher: John Wiley & Sons Inc
Published: 25 Sep 2023

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New : $94.27  
New : $94.27